One of the products that has most attracted the attention of Apple, not only for its design but also its excellent performance, we find it in the AirPods, a device that is considered as one of Apple's products in all its history. In the market we can find a large number of true wireless headphones.
However, the king of this category during 2018 has been the AirPods. According to Counter Point, Apple AirPods have reached 60% share of true wireless headphones on the market at the end of 2018. However, this number is likely to drop in the coming months due to the excellent alternatives available on the market today.
Along with the AirPods, in the top sales positions for true wireless headphones we also find the Jabra Elite Active 65t, the Samsung Gear IconX and the Bose SoundSport Free, in the same price range that goes from 150 to 200 dollars. However, some models that are below $ 100 have also had significant sales success, although they are below the big four, to name them in some way.
Counter Point has monitored the sales of 15 true wireless headsets, placing the Jabra model in second position and the Samsung Icon X in third, with the United States being the main market, where almost 13 million units have been sold, remaining cwith a market share of 24%, followed by the Asia region (excluding China) and Europe.
According to this company, the reasons for users to choose AirPods as the first option have not relied on sound as a priority, only 41% of those surveyed did so. Of the big four, Bose is preferred by those looking for sound quality for 72% of respondents.