Apple Television was canceled more than a year ago

tv apple

If you were anxiously waiting for Apple to launch its own television brand, then I have bad news for you. The Wall Street Journal has published, that I agree with people who were familiar with this matter, that Apple canceled its plans to remove its television, just over a year ago.

The report states that Apple executives, found no convincing features, as if to justify launching his own television set, to do so really competitive with the competition.

Apple had looked for innovative features to justify building an Apple-branded television set. Among them, they worked on a screen ultra HD (it is rumored that 4K),  cameras equipped with sensors, so that viewers could perform video calls, through said television.

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However, at the last minute, Apple executives did not consider any of those features, sufficiently convincing to enter the television market, which is highly competitive, such as Samsung Electronics. And we all know, that Apple normally likes to enter a new product area, with innovative technology and more software Easy to use.

According to the report, Apple developed a transparent screen, which used a laser to display an image when turned on. But the quality of the image was poorAnd also consumed a lot of energy. Apple has experimented with video calling features like FaceTime. However, the report notes that Apple executives, they didn't find it convincing enough like to make your own television.

Rumors claimed, that Apple was working on a iOS based television, which could include Crab and also to replace the typical conventional remote control.

Are you disappointed With the news, that anxious Television, which was rumored during these years, be put aside?


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