In a very productive and fruitful interview for the colleagues of the Wall Street Journal, Jonnathan Ive, Head of Design at Apple Inc, spoke about his particular vision of the new Apple headquarters, influenced by the exquisite taste of Steve Jobs and inspired by the films of director JJ Abrams from the Star Wars saga.
Ive has been widely satisfied with the result of Apple Park, rating it as "A nice and perfect place to work."
In Ive's own words:
“It is similar to the process experienced when we launch a product on the market. They are the same sensations. And that feeling is really healthy. I would worry if we lost that feeling of stress and anxiety in the face of one more product presentation. "
Jonny Ive, closely related to Steve Jobs when he was the CEO of the North American company, shared with him sketches and designs at the time (about 15 years ago) of what is now the new Apple campus. This claim is refuted by Steve's widow, Laurene Powell Jobs. For years, Steve and Jonnathan shared the same idea of many parts of the process, and they argued about many others.
ive, took advantage of the interview to load hard (in the purest Jobs style) with the architecture of the buildings and the growth policy that some of Apple's main competitors are developing in Silicon Valley:
“Many of the buildings that are being built here today are products of software-only cultures. They know how to design it, the prototype is built and tested, and it is verified that it is functional for the purpose. But design is something much more than that.«
It was on February 22 when Apple officially named the campus "Spaceship," as a nod to the Star Wars films, which served as inspiration. for a multitude of details of the Apple Park finish.
El Apple Park trim design is, just as Steve wanted, environmentally friendly, with various solar farms, large windows that allow the absence of artificial light as much as possible, and a less urban landscape than usual, with many trees and vegetation in the surroundings. In fact, from Apple they assure that at least 75% of the electricity consumption in the headquarters of one of the largest companies in the world, will have been generated in a 100% renewable way.
In honor of one of the founders of Apple, there is a central auditorium forged in glass 20 feet high and 165 feet in diameter, named "Steve Jobs Theater".