When Apple opened the first Apple Store in Cupertino in One Infinite Loop He never thought that having these types of stores would become places where the followers of the apple would go not only to buy products. As you know, these stores are places where followers can receive courses, be attended by experts and of course, be a place of pilgrimage for the most staunch followers.
Companies such as Samsung, Sony or Microsoft, among other large companies, have realized this and have begun to work on that path. However, the one that has taken it very, very seriously has been Samsung and We can already see what their first flagship or specialized store is like, a type of store with which they want to stand up to the Apple Store.
Now, Samsung has wanted the user experience in these stores to be as immersive as possible. So many have arrived that you will not be able to buy the products as it happens in an Apple Store. In their stores what you are going to be able to do is try in an unforgettable way the different functions of your devices as well as receive courses and training.
As you can see in the images that we enclose in the article, the store we are talking about has different areas among which we can present an area in which there is a screen three stories high with an amphitheater for ninety people or a tunnel in which enter it, the user will be able to see the photographs of his Instagram in a tunnel of screens.
The store we are talking about calls itself 837 and is located in the district of Meatpacking in New York. His name is the number of the place where he is. We would be facing the first time that Samsung stands up in an acceptable way to Apple and its Apple Store and is that these stores also have coffee shops, art galleries and multimedia studios.