Apple yesterday published its new video called "Pride 2015", which shows the company's participation in the san francisco pride parade, a clear example that Apple diversity and the right to free choice they are in many cases the driving force behind innovation.
Specifically, the event was held on June 28, 2015, where thousands of Apple employees together with their families and friends joined together to parade in the San Francisco pride march. What's really unique about this issue is that it wasn't just American employees who participated, but they came from all over the world to help »demonstrate and celebrate our deep commitment to equality and diversity. Because at Apple, we believe acceptance inspires innovation. "
http://www.youtube.com/watch?v=SMUNO8Onoi4
Apple CEO Tim Cook shared in a tweet over the weekend that more than 8.000 Apple employees, as well as friends and family participated in the parade. The company also presented content related to LGBT on iTunes (Lesbians, Gays, Bisexuals and Transsexuals) before the different media, that is, for example, you can find the music of the video that we present today, called «Different Colors» by the group Walk on the Moon, on the Apple Music service.
Apple has long been a advocate for LGBT causesIn other words, it was one of the first American companies to offer the same benefits to same-sex couples. In 2008, Apple supported the opposition against a California ballot measure that was intended to ban same-sex marriage.