Apple's marketing strategy rarely fails. Apple's streaming television service was unveiled at Keynote in March. Although predictably We will see the arrival of the service in the last quarter of this 2019, Apple's machinery begins to "warm up engines."
En este sentido, has quietly launched a channel on Youtube, dedicated to the content that we will foreseeably see in Apple TV. From this moment on we will see all kinds of movie trailers and clipsas well as shows produced by Apple and the preview of future productions.
The news is discovered by the portal Mac stories and quickly publish it. The channel YouTube has been operating for several weeks and is filling content. It is a common strategy of various television channel platforms. For example, in Spain the dedicated Movistar channel, which has the name Cero, is advertised on YouTube in the same way: it uploads the most important moments of the chain's successful programs.
In the case of Apple we have available from TV shows, up to clips of Game of Thrones o the secret life of pets. But the most relevant is yet to be revealed. Apart from videos presented in the last keynote, we can see broadcast episodes of Carpool Karaoke, as well as the video of Apple TV + Preview.
It looks good that the channel is divided by categories. In this sense we find: interviews, scenes, official trailers and Carpool Karaoke chapters. Apple usually offers movie trailers in the corresponding section of iTunes or in Movies on Apple TV. But it is the first time that we see this content outside this standard. It can be the first step to viewing content outside of iTunes. The TV application found in the iOS and tvOS betas offers us Apple channels as well as the integration of third-party content. Finally, a curiosity: if you search for Apple TV on YouTube, the channel still does not appear or at least not at the beginning. Instead, if you click on the link in this article, you will access the channel. Dog