Adapt or die. When sales of music in digital format began to drop drastically in favor of streaming music services, the guys from Cupertino decided to buy Beats Music, which after reconverting it was born with the name Apple Music, in order to replace the new form of consume music from users. It's not that Apple was late to this new way of consuming music, it's that apparently it didn't even occur to them that the future would. Now it seems that Apple wants to correct that anticipation error and according to Bloomberg it intends to offer the movies on the billboard two weeks after their release through iTunes.
It seems that the current model that iTunes offers us, in which we can rent or buy movies, is running out. In addition, streaming video services where we can enjoy series whenever and wherever we want have become essential for users on a day-to-day basis. Apparently Several have been the production companies that can see this new way of enjoying the latest movie premieres as feasible., since both Fox, Warner and Universal Pictures welcome this idea in order to attract all those non-habitual users of movie theaters.
With this new business model that will offer premieres at a higher price than the traditional rental, the production companies could obtain extra income that they had not planned in addition to attracting users who for whatever reason cannot go to the movies. The prices of these releases, which would arrive two weeks after they were released in theaters, it could be between $ 25 and $ 50, That may seem expensive at first, but if we gather several friends to enjoy the latest releases, the savings can be considerable. Could it be the beginning of the end for movie theaters? Time will tell if Apple can finally carry out this new project.
