When we buy an Apple product and start using it, we realize the differences they have with other operating systems, especially in video formats.
Without going any further, we all know that the formats of supported video for Apple products are something special and not used on all platforms. We are talking about files with extension .mov for example.
If we want to play videos of other formats both on our Mac and on our iOS devices without having to buy any extra application, what we can do is convert those videos, which are in the .wmv o .avi for example, in a supported format like .mov o .mp4. To do this, we present an application that is already well known to users called mp4tools which offers a fast conversion between formats, great quality and all for free.
As with the vast majority of applications for OSX, it is a utility with a very graphical interface, so you should not have many problems when using it since you only have to drag the video in question over it, select the characteristics that we want it to have and give "turn into".
In a few minutes, depending on the size of the file, we will have it converted to a format compatible with the player of our Apple product, be it a Mac, iPhone, iPad or iPod Touch, without leaving behind our beloved Apple TV.
However, on many occasions, as it has happened to me, you end up looking at applications for both the Mac and portable devices that read these types of files without the need to make conversions that after all consume time that a times we don't have.
More information - Change the format of your multimedia files with Smart Converter
Download - mp4tools