And we are not only talking about the possibility of using this Apple set top box in hotel rooms to watch series or enjoy more multimedia content, in this case what we can even do is manage our loyalty account to access or exit them using the iPhone, which has been to "check in" without having to go through the counter.
The Apple TV is an important product within the Apple product range, as has been repeated on numerous occasions from Apple itself to its CEO Tim Cook, but it is true that the few updates received in both software and hardware they put it in the background sometimes.
A couple of hotel chains are already directly involved with this check-in process without having to go through the counter and their employees are soaking up the benefits of Apple equipment to learn how it works. Red Lion Hotels, is one of the first hotel chains in which the implementation of this system through Apple TV will help customers to carry out check-in and check-out tasks.
Some time ago there was talk on the network about the possibility of seeing hotels with these systems either from Alexa or through Apple TV to perform these functions in addition to entertaining customers, in this case it is the first of the establishments that will implement the equipment for this function offering the possibility of registering without even being inside the hotel. Hotel employees will see customer records, entries and exits at all times and will even be able to remove cars from the garage thanks to the Apple Watch that has been given to them for the management of these clients.