Representatives of the South Korean company LG, they reported that the new monitors announced as an ideal complement to the new 2016 MacBook Pros, would suffer a delay yet to be determined. Initially it was commented that the monitors would be available by the beginning of December, but Apparently we will spend Christmas without knowing its delivery date. It is true that the website was somewhat more cautious, indicating that it will be available in December.
It is said in some forums that Apple is becoming the company of eternal delays. In this case, it is not a direct problem from Apple, but from a direct supplier to the company.
We do not know the true reasons for the delay. In any case, It is preferable that the product is 100% tested in both Hardware and Software to go on the market and this LG does very well.
As well It is possible that everything is due to Marketing strategies. If we observe, in any brand the products that go on sale are separated by at least one month, to be more effective advertising and thus avoid the consumer having to choose. What any company wants is that they do not buy one or the other, but rather that they buy both. And in this Apple was not going to be less. Therefore, in full effervescence of AirPods in stores, it is convenient to delay the commercialization, in this case of the monitor.
The monitor has a special price until the end of December, which in the Apple store are 1.049,00 €. To date, the product cannot be purchased or reserved. Therefore, if we use the manufacturing and delivery deadlines of the AirPods as a reference, the delivery of the monitors would be delayed to February or March.
In any case, interest in buying this monitor, recommended by Apple for MacBook Pros, does not look altered. According to a recent survey of MacBook Pro owners, 53% plan to buy the LG Ultrafine 5K, 19% are seeing what other options may interest them in case they are too late, 11% are satisfied with their current monitor and 8 % have purchased or purchased an Ultrafine monitor.
Curiously, a lot of expectation has been raised with the 5K monitor, but on the other hand, the version of its little brother hardly attracts, with only 4,5% of those interested in buying an external monitor for our MacBook Pro interested in it.
