Hello guys, welcome to a new compilation of soy de Mac. It is the first of many that we are going to offer you in this new year so do not stop reading and take advantage of the weekly summaries that we propose to you every Sunday.
Although in Spain there are only a few days until the day of the Three Kings, in the rest of Europe Santa Claus has already done his job. However, the news about Apple products keeps happening.
We start with a news that has not left anyone indifferent And it seems that the United Kingdom wants to give the starting gun to be able to rummage through the information on our mobile devices by making large companies leave, by law, a back door in the systems for them. Apple, of course, is against this new and possible measure.
This is news ... it is the article in which we talked about the documentary made by the American CBS network In your program 60 minutes in which it has been possible to see the heart of Apple in addition to seeing an interview with the top managers of Apple such as Tim Cook, Eddy Cue, Jonathan Ive, etc. Without a doubt the best report that I have seen in my life on the heart of Apple. It calls itself Inside Apple.
Another very popular news It was the premiere in Spain of the new movie about Steve Jobs. The new Jobs film lasts 122 minutes and stages three great moments of Jobs in the life of the Cupertino company. As you may already know, this second Jobs film has been directed by Danny Boyle, the script being attributable to Aaron Sorokin, which has been based on the official biography of the late CEO and co-founder of the apple company.
The Christmas campaign is just over and Apple has already started his next campaign in certain countries. It is not really a new campaign since it is rather a reactivation of a campaign already seen last year, the so-called “start something new”. It is about the reactivation of the advertising campaign that at the time showed the things that can be done with Apple products through the works of certain artists of recognized prestige in those countries.
A few days ago we were talking about the great internal restructuring carried out by Apple in relation to their senior positions. They have published the that he will be the successor of Tim Cook himself and certain components of the Apple leadership have risen.
Johny Srouji is one of the lucky ones and is the new head of hardware for the Cupertino company. He came to Apple back in 2008 after having worked in companies such as Intel or IBM to be in charge of the manufacture of the processor of that time, the A4. Now Apple has decided to give him ten million dollars in restricted shares of the company.
We ended the compilation with the news that spoke that the learning workshops in Apple on various topics are already a classic in the Apple Store and of course the motto that Steve Jobs made popular "The cross between technology and liberal arts" was not going to be less this time.
It is for this reason that next month Apple will launch in its official stores different photography and art workshops to help the most creative users and photo enthusiasts get the most out of their systems.
Without further ado, we wait for you next Sunday with more news about the world of Apple.