New rules for Apple Podcast metadata limiting description

Apple podcasts

Apple's support for Podcasters is always in question. The last decision made by Apple is the higher standards at the time of writing the Metadata of the programs that we upload to the Apple Podcast platform.

In the last hours there is talk of the prohibition of names in programs of podcast in the titles of the same, until the prohibition of the numbers of the episodes. Finally, it seems that the episode numbers will be available in their description. 

Apple has emailed Podcast producers with advice on how to describe and list programs. For Apple, this categorization should be important, because if you do not follow these guidelines, your program may be rejected or removed later. But they are not only limitations, it also speaks of a correct description of the episode. However, many podcasters complain about unclear guidelines, which create confusion.

In the Apple email, it describes this process as more relevant than it sounds. It's like the "Packing a gift", something that is essential to be attractive and appropriate. But this information is also intended for listeners to find the program they need quickly. In Apple's words, not complying with these premises harms the quality picture that Apple demands itself.

Among the controversies of the mail, it is indicated that the information must be useful and clear, but on the other hand it specifies that you should avoid putting numbers to the episodes:

Adding episode numbers in titles. For example, display titles like "The Very Hungry Tourists Episode 01" for episode titles like "01 Broken Heirloom."

However, in the last few hours Apple has reconsidered the policy applied to Podcasts and will allow identify episodes with the corresponding numbers, assessing that in this way the client identifies better with the chapter he is listening to.


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