Next November 10, the inauguration of the first Apple Store in Thailand. This event has not gone unnoticed among the Apple leadership, which wants to conclude with the opening of the store, with all that Apple has to contribute its fans at this time.
Building on the event held last week at the Brooklyn Academy of Music, the Youtuber Ceemeagain Chatpawee, met with the vice president of Apple's retail section Angela Ahrendts in Williamsburg, to learn about details of the opening of the Apple Store of Iconsiam, a singular reference for Apple in the region.
And it seems that Apple has not neglected any detail in this center. From the location, overlooking the Chao Pharaya River, the mall arises incosiam. Apple, as usual, has managed to find a shopping point that can be viewed from anywhere in the shopping center. But not only, it is the location, Apple wants it to be a showcase of everything Apple is doing:
I hope all Apple fans will come to Apple Iconsiam, because it will be the most complete expression of everything Apple is doing. It will be the only place in Thailand where you can attend a Today at Apple session.
In the design of the building, the team of Foster + Partners architects, like his own Jony Ive, which ensures finding a building with the Apple seal. Remember that many designs of Apple products have the collaboration of Ive.
The talk continues with an emphasis on the Today At Apple sessions.
This is not a store. This is a great place where I think [your audience] will love to come, hang out, and enjoy the nearby gardens. Come hang out at Today at Apple, see the big screen and everything that happens around you.
It will be the first Genius Grove with large trees where you can sit, while you wait for service and support to fix something. I think there are many news that you have to come see.
Apple prepares events and merchandising for the inaugurationincluding Apple Music themed wallpapers and events.