We are dissecting and drawing some conclusions from the financial results shown by Apple in its first fiscal quarter and that you can see in more detail in this article written by my partner Miguel, and in reality the feeling that they have not been good hangs in the atmosphere, when they continue to break records. It is true that sales on iPad or even on our beloved Mac have fallen, but in the case of Mac they continue to lead in terms of sales well above PCs.
Today it drops 4% in sales, but everything and with this decrease in sales continues to be strong in the market, reaching 5,3 million Macs sold. Compared to PC sales in the same period of time or even exceeding that period, Apple computers increase by 27% in damaged markets such as China.
One of the reasons for these good results despite "the one that is falling" is that people prefer to invest that little bit more and go for Apple computers with OS X and leave Windows aside. We must also highlight the advances with Windows 10 and these are notable in terms of functions and compatibility in the Windows ecosystem, but seen what has been seen they don't seem sufficient for users.
In fact, this second quarter may be key to increasing the sale of computers if Apple renews or adds changes to Macs. These changes could begin to be seen in the rumored keynote for the month of March and it is important to remember that March marks one year since the 12-inch MacBook was launched, and we may see changes or news in this Mac and even in the MacBook Air, which has a totally unknown future.