Apple's educational program begins to spark interest. It is true that all educational centers on the planet can access the means that Apple makes available for training, but some countries, among which is Saudi Arabia.
The Prince of this Asian country, Mohammed bin Salman, is in the US where he had a meeting, along with his entourage of officials, with Tim Cook last Saturday in Apple Park. At the meeting they discussed the development of applications in the education sector and other initiatives and needs that Saudi Arabia may require.
Hours earlier, the Saudi entourage had met with Richard Branson, founder of Virgin, Google co-founder Sergey Brin and its CEO Sundar Pichai, as well as Rony Abovitz, founder of Magic Leap.
From Apple's point of view, the interest aroused at the meeting was about technology solutions that:
enrich Arabic educational content in the classroom
Jarir Bookstore, distributor of Apple products in Saudi Arabia
Apple's plan with Saudi Arabia involves creating a Curriculum for local schools. In addition, this plan must cover the needs of students who are training to find their first job. The recently held education event has led to the consolidation of the Saudi government's plans, which have Apple as the main Partner for the development of their projects.
For its part, Apple took advantage of the meeting to show progress in other disciplines, where the company is making great efforts. Specifically in Health and Marketing. The agreements with insurance companies and hospitals, where users report their results obtained with the Apple Watch, is an example of this. Finally, the Saudi delegation visited the Steve Jobs Theater, to learn about Siri advancements, as a reference assistant in the future.
This visit may be the response of the Asian government, after the Apple's announcement to open the first retail store in the country, in 2o19. There is a current within the government, to attract the main technology companies in the world. Previously, the government of Saudi Arabia has carried out relevant measures such as lifting the ban on FaceTime in the country.