This is a small part, very small, of the total of actions that it has in his possession the current CEO of Apple. It is logical to think that these shares that were sold a few days ago are destined to compensate in some way for Cook's salary drop, because of the sales objectives not met during the year, something that many of us could never do but that if the big bosses of multinationals or companies of the magnitude of Apple, like Tim Cook himself, can do it.
The action is not new in the business world and Cook is not the first nor will he be the last to carry out this type of action to compensate for salary reductions caused by not reaching the established objectives, but of course, being Apple and the CEO of the same, because the news runs through the media like gunpowder. This time 30.000 shares have been sold, but it is estimated that he could have a few more in his possession, specifically a million of them. All these actions in the current market they have an approximate value of 120 million dollars, small change ...
The possibilities offered by having all these shares of a company are in themselves spectacular, but if this is also Apple, we do not even want to imagine what it means. Even if things were bad, really bad in the brand of the bitten apple, its sale would be a very good peak for the owner of the same. BLowering the salary is something that all the high positions of this type of company can do quietly, since in the end, having the option of having these shares under your arm can even suppose (it will depend on the stock market values) a benefit for the holder of these and more if we talk about these large amounts.
Some companies decide to put a limit on the amount of shares that can be bought by each executive, in this case it is evident that this limit does not exist and that Tim Cook is one of the men with the most purchasing power in the world, also counting "the wild card" of the shares it has.
