For some time now, these two methods of streaming music have been at odds for several reasons and users are always the ones who have the last word in this type of confrontation. The data obtained by Spotify and is known to be ahead of Apple Music in terms of subscribers since the end of June.
It seems that the battle has no brake and in this case the increase in subscribers by 31 percent made it reach 108 million at the end of last month, which is undoubtedly a higher number than Apple Music has right now. As explained by the music service itself in your report for the 2nd quarter of the year, Spotify is still the one with the most users.
They also report that Apple uses subscribers of accounts with free trials to reach the 60 million users they claim to have, something they do not do on Spotify according to the report. According to Spotify, they have increased the number of users who use their service by 29% compared to the same period of the previous year, which means about 232 million active users once a month.
Spotify announced that the final forecast was to have between 110 million and 114 million paying subscribers by the end of September and that its monthly active users will increase to between 240 million and 245 million in the future. The truth is that both services are really interesting for users and although Spotify reported losses of 76 million euros, revenue increased 31 percent to 1,670 billion euros in the quarter. Thomson Reuters analysts forecast a loss of € 0,32 for the shares and € 1.640 billion in revenue.
As they say in these cases: The battle continues.
