Kuma muna ci gaba da magana game da ƙungiyoyin da Apple ke farawa don farawa ƙaddamar da sabis ɗin yawo na bidiyo, sabis na bidiyo mai gudana wanda zai iya ganin hasken rana a cikin Maris na shekara mai zuwa a farkon, kamar yadda muka sanar da ku kadan fiye da wata daya da suka gabata.
Yayin da Apple ke tsara aikinsa, kamfanin Cupertino yana ci gaba da faɗaɗa yawan mutanen da za su kula da wannan sabon kasuwancin tare da abin da Apple ke so ya zama madadin Netflix, HBO, Hulu, Disney… Sabon motsi da kamfanin ya yi an samo shi ne a cikin sanya hannu kan tsohon Broadway Video da Viacom zartarwa.
Kamar yadda zamu iya karantawa a cikin Iri-iri, wa alama ya zama Kakakin kamfanin Apple a cikin wannan sabon sashin, Kelly Costello ya shiga sahun kamfanin Apple a matsayin babban jami'in kasuwanci, yana sanya hannu kai tsaye ga masu kula da manyan mukamai na duniya na dandalin bidiyo na Apple Philip Matthys.
Kafin shiga sahun kamfanin Apple, Costello ya kasance shugaban zartarwa na kasuwanci da harkokin shari'a a Broadway Video, wani kamfani da Lorne Michaels ya kafa kuma a cikin abin da yake kula da ƙirƙirar tayi da cimma yarjejeniyoyin ciki, daga cikinsu muke samun Portlandia da Documentary Yanzu.
Amma, kafin kasancewa wani ɓangare na Bidiyo na Broadway, Costello ya share shekaru 7 a Viacom, inda nauyinsa ya karu tsawon shekaru, ya ƙare a matsayin mataimakin shugaban kasuwanci da lamuran doka na Musicungiyar Kiɗa da Nishaɗi. Kafin Viacom, na kuma dauki lokaci ina matsayin manajan kasuwanci a NBC Universal Television.
Tare da wannan sabon ƙari, Apple yana son ci gaba fadada yawan yarjejeniyoyi domin ci gaba da faɗaɗa adadin jerin da / ko fina-finai tare da ainihin abubuwan da kamfanin ke shirin ƙirƙirawa.