Wani lokaci, da alama akwai mutane da yawa tare da yawancin lokacin kyauta kuma don ƙoƙarin shagaltar da lokacin su, sun sadaukar da kansu ga yin binciken sahihan mutane. Dangane da sabon binciken Tsare Sirri na zamani, Apple Music, wanda a shekarar data gabata yakai wannan matsayi na musamman, ya fadi zuwa matsayi na biyar, yayin da Spotify ya kama shi.
Nazarin kan tsoratar da Brand, wanda MBLM ya shirya, yana kwatanta aikace-aikace da dandamali na zamantakewa ta hanyar aunawa da ilimin motsa jiki na hanyoyin haɗin yanar gizo waɗanda mutane ke kafawa tare da alamu. Ga kowane kamfani ko sabis An sanya ku wani ɓangare dangane da amsoshin binciken ku.
Apple Music ya zama na farko a jerin MBLM a shekarar da ta gabata, amma da alama cewa a wannan shekara, abubuwa ba su tafi sosai ba, tun Pinterest, Spotify, Pandora, da Instagram sun mamaye wannan tsari. Spotify shine lamba ta farko. ga maza yayin da Pinterest na mata ne.
MBLM ya binciki jimlar masu amfani da shi 6.200 a Amurka, Mexico da Hadaddiyar Daular Larabawa don samun wannan bayanan. Masu sayen da aka tattauna sun kasance tsakanin shekaru 18 zuwa 64. Kamar yadda zamu iya karantawa a cikin wannan binciken:
Kodayake wani yanki ne na abubuwan yau da kullun, aikace-aikacen aikace-aikace da dandamali na dandalin zamantakewar jama'a sun ci gaba da rashin aiki a cikin binciken mu na 2019. Ana ganin waɗannan alamun a matsayin kayan amfani kyauta. Sun kasance a matakin mafi ƙarancin tsarin rayuwar ƙasa na wayoyin zamani kuma yanzu amintacce yana zama babban ƙalubale yayin da waɗannan alamun ke ƙoƙarin girma. Koyaya, masu fasaha masu ƙarfi kamar Pinterest suna ƙirƙirar ƙulla ƙarfi, musamman ma mata.
Idan mukayi magana game da nau'ikan kayayyaki ba kayayyaki ba, wannan kamfani guda ɗaya sun buga wannan binciken a watan Fabrairu, wani binciken inda muke ganin yadda YouTube ke matsayi na farko sannan Apple a matsayi na biyu sannan Netflix na uku.