Sabon rikici na shari'a wanda Apple ke nutsewa. Wannan lokacin, tare da kamfanin Turai, don saka alama ta alama a cikin 90s. Watchungiyar agogon Switzerland ta haɗu Swatch ana amfani da wannan jumlar tatsuniyoyi daga kamfen ɗin talla mafi nasara cikin tarihi a cikin 90s, yin wasan kalma da musayar saba "Tunani Daban" don "Kaska daban", yin bayyani bayyananne ga kamfanin Arewacin Amurka.
A bayyane yake kamfanin Switzerland yana amfani da wannan zane-zanen akan wasu agogunan sa wadanda na siyarwa ne domin cin gajiyar nasarar Apple a wannan kamfen din talla. Don tabbatar da wannan, Apple zai buƙaci nuna cewa aƙalla 50% na masu amfani suna haɗuwa da "Tunani Daban" da alamar Apple.
Korafin, wanda aka gabatar a makon da ya gabata, Kotun Gudanar da Tarayya ta Switzerland ce ke nazarin ta. Domin samun nasarar jayayya da korafin da aka gabatar, dole ne Apple ya nuna hakan aƙalla rabin mutanen suna danganta hakan haruffa tare da yakin neman zabensa a cikin shekaru 90.
Da yake amsa tuhumar, da Shugaban Swatch Nick Hayek ya ce hakan Duk wani kamanceceniya tsakanin kamfen guda biyu daidai ne. Hayek ya ce:
» "Tick Bambanci" yana da tushe a cikin yakin Swatch a cikin shekarun 80s, wanda ke ɗauke da kalmar "Kullum Bambanta, Sabon Sabuwa" (ko koyaushe daban, koyaushe sabo ne).
A halin yanzu, Swatch yi amfani da wannan lamba don bambanta samfuranku Bellamy, agogon hannu na ma'adini wanda ya gina ayyukan biyan biza na NFC. A zahiri, a cikin 2015 Swatch NFC ta shigo cikin biyan ta gaba daya, ta zarce waccan shekarar ta Apple a duka tallace-tallace na Apple Watch da kuma amfani da Apple Pay.
Wannan arangama ba ta zama ta farko tsakanin waɗannan kamfanonin biyu ba. Duk da cewa sun hada kai tare a wani lokaci (har ma akwai jita-jita tare da kungiyarsu don kirkirar Apple Watch a 2014), wasu maganganu kamar su "Abu Daya", ko ma da sunan wanda ake kira Apple Watch a karshe, saboda iWatch ne ya ruwaito ta Swatch ta hanyar yin yawa kamar alamar kasuwanci «iSwatch ».
