Apple TV ya sami babban ci gaba a cikin 2015

apple-tv-masu amfani-1

Kaddamar da ƙarni na huɗu na ƙarni na huɗu na Apple TV ya kasance babban turawa a cikin tallace-tallace da kuma amfani da wannan na'urar don samun damar cinye abun ciki ta hanyar yawo inda Roku da Google sune sarakunan kasuwar yanzu. Apple ya gabatar da ƙarni na huɗu Apple TV a watan Oktoba na ƙarshe kuma tun daga wannan lokacin ya sami nasarar haɓaka tallace-tallace da kashi 50% idan aka kwatanta da shekarar da ta gabata, inda ƙarni na uku Apple TV kawai ake siyarwa, na'urar da ke da iyakokin gaske, musamman a wajen Amurka, inda masu amfani da wannan na'urar za su iya amfani da shi don yin AirPlay da ƙari kaɗan.

Sabuntawa-Apple TV 4-0

Dangane da jadawalin da Parks Associates ya yi, Roku da Google suna da kaso 30% na kasuwa, suna jagorantar matsayi na irin wannan na'urar. A matsayi na uku zamu sami katuwar tallan kan layi na Amazon, tare da kashi 22%. A matsayi na hudu shine Apple TV daga kamfanin Cupertino, tare da kashi 20%. A cikin wannan kashi 20% dukkan na'urorin da kamfani ya ƙaddamar a kasuwa tun farkon ƙirar sa, kamar sauran masana'antun.

Wani ɓangare na kuskuren cewa Apple TV ba shine shugaban kasuwa na yanzu ba, godiya ga labarin da ƙarni na huɗu suka kawo mana, saboda farashin wannan na'urar. Yayinda sandunan Roku, Google da Amazon suka wuce dalar Amurka $ 30, mafi arha Apple TV wanda har yanzu ana siyarwa shine samfurin ƙarni na uku, wanda zamu iya samun sa akan $ 69. Sabanin haka, samfurin tattalin arziƙi na ƙarni na huɗu Apple TV yana samuwa akan $ 149 a cikin ƙarancin damar aiki.

A halin yanzu 36% na gidajen Amurkawa suna da irin wannan nau'in, idan aka kwatanta da kashi 27% a bara. Dangane da hasashen na Parks Associates, a cikin shekarar 2019 a Amurka masu amfani da miliyan 86 zasu sami irin wannan nau'in a gidajensu.


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