Mun kasance muna ganin labarai a cikin kwanaki da dama sakamakon mummunan bala’in da mahaukaciyar guguwar Matthew, mahaukaciyar Rukuni na 5 da ake ganin ta fi karfi da ta shafi yankin na Caribbean tun bayan Guguwar Fenix a 2007. Guguwar Matthew ta ratsa ƙasashe da yawa. haifar da asara mai yawa ta tattalin arziki, kayan aiki da na kashin kai, musamman a Jamhuriyar Dominica, Haiti da Cuba inda ta haifar da mutuwar da ta fi barna. Amma kuma ya shafi gabar tekun Amurka inda ziyarar guguwar ta shafi Florida, Georgia, North da South Carolina.
Sake Apple ya ƙaddamar kayan agaji na Red Cross ta hanyar iTunes da App Store, inda kamfanin ke neman haɗin gwiwar masu amfani don gwadawa taimaka, gwargwadon kowane mai amfani, don sake gina wuraren da guguwar Matthew ta lalata. Dukkanin gudummawar za su tafi ne gaba daya ga kungiyar agaji ta Red Cross ta Amurka, kamar yadda ya gabata a lokutan baya inda kamfanin ya kuma gabatar da irin wannan taimako.
Apple a baya ya yi aiki tare da Red Cross a kan ambaliyar Louisiana, gobarar Alberta, girgizar kasar Nepal, rikicin 'yan gudun hijirar Siriya, da mahaukaciyar guguwa ta 2013 a Philippines.Adadin da iTunes da App Store suka karba don taimakawa wadanda abin ya shafa sune dala 5, 10, 25, 50, 100 da 200, adadin da zai tafi gaba ɗaya zuwa asusun kungiyar Red Cross ta Amurka.
Kamar yadda aka saba a cikin wannan nau'in haɗin gwiwar, Apple kawai yana ba da wannan zaɓin ne ga 'yan ƙasar Amurka, rashin samun damar hada kai daga wani bangare na duniya. A wannan lokacin kuma don kokarin taimakawa ba da kai, Facebook, Google da Microsoft suma sun ba da sabis ɗin su ga waɗanda abin ya shafa domin waɗanda abin ya shafa su iya magana da dangin su don sanar da su matsayin su.
