Kamar yadda da yawa daga cikinku suka sani, mujallar Fortune tana yin jerin shekara-shekara na manyan wakilai a faɗin duniya. A bara, Apple ya yi bikin shekaru goma a jere a saman jerin. A wannan shekara ya sake maimaitawa a cikin sahun da mujallar Ba'amurke a matsayi na farko.
Ba abu ne mai sauƙi ba bayyana a cikin jerin kuma ƙasa da dawwama akan lokaci. Misali, muna da abokin hamayyar Apple kai tsaye, Samsung. A shekarar da ta gabata, saboda abin da ya faru da batura masu fashewa, kamfanin Koriya ya bar jerin Fortune kuma a wannan shekarar bai sake bayyana ba.
Mahaifan Google haruffa ne na biyu. Dunkulewar mai bincikenka yanki ne mai mahimmanci don mamaye farkon. Matsayi na biyu ya mamaye Amazon, Da kyau, shagon sa na kan layi shine ɗayan mafi darajar a kowace ƙasa. Sauran kamfanoni sun bayyana a cikin Top 10, kamar: Berkshire Hathaway, Starbucks, Walt Disney, Microsoft, Southwest Airlines, Fedex da JPMorgan Chase. Sauran kamfanoni kamar Netflix, Facebook, Salesforce, IBM, Accenture, Intel, da AT&T. sun mamaye wurare 50 na farko.
A cikin irin wannan jerin, yana da ban sha'awa sanin dalilan da suka haifar dashi:
Mun fara ne da duniyan kusan 'yan takara 1.500 - manyan kamfanonin Amurka guda 1.000 wadanda aka zaba ta hanyar kudaden shiga, tare da kamfanonin da ba Amurka ba da aka samo daga bayanan Duniya ta 500 ta Fortune wadanda suke da kudin shiga biliyan 10.000 ko fiye. Sannan muna amfani da matatun ga kamfanonin da suka fi samun kudi a kowane masana'antu, jumlar 680 a cikin kasashe 29. An zaɓi manyan kamfanoni masu daraja daga wannan rukunin na 680. Shugabannin da suka yi zaɓe sannan suka zaɓi ta hanyar jefa ƙuri'a.
Don tantance manyan kamfanoni a cikin masana'antu 52, Korn Ferry ya nemi shuwagabanni, daraktoci da manazarta da su kimanta kamfanoni a masana'antar su kan ƙa'idodi tara, daga ƙimar saka hannun jari da ingancin sarrafawa da samfuran zuwa nauyin zamantakewar da ikon jan hankalin masu fasaha. Darajar kamfani dole ne ta kasance a cikin rabin rabin tambayoyin masana'antar da za a lissafa.
Don zaɓar taurarinmu na 50, Korn Ferry ya tambayi shuwagabanni 3.900, daraktoci da manazarta tsaro waɗanda suka amsa tambayoyin masana'antu don zaɓar kamfanoni 10 da suka fi so. Sun zaɓi daga cikin jerin kamfanoni waɗanda suka yi sama da kashi 25% a cikin binciken da aka yi a bara, tare da waɗanda suka gama a saman 20% na masana'antar su. Kowa na iya zaɓar kowane kamfani a kowace masana'anta.
Apple yayi fice a cikin waɗannan halaye guda tara:
- Innovation
- Gudanar da jama'a
- Amfani da kadarorin kamfanoni
- Matsayi na jama'a
- Gudanar da inganci
- Financialarfin kuɗi
- Darajar saka hannun jari na dogon lokaci
- Ingancin Kayayyaki / Ayyuka
- Gasar duniya.