Apple imagwiritsa ntchito Broadcom Video ndi wamkulu wa Viacom pakuwonetsa kwake kanema

Ndipo tikupitilizabe kulankhula za mayendedwe omwe Apple ikupanga kuti ayambe yambitsani ntchito yanu yotsatsira makanema, ntchito yotsatsira makanema omwe amatha kuwona masana mu Marichi chaka chamawa koyambirira, monga tidakudziwitsani pang'ono mwezi watha.

Pamene Apple ikupanga ntchito yake, kampani yochokera ku Cupertino ikupitilizabe kukulitsa chiwerengero cha anthu omwe adzayang'anire kuyang'anira bizinesi yatsopanoyi yomwe Apple ikufuna kukhala njira ina m'malo mwa Netflix, HBO, Hulu, Disney… Kusintha kwatsopano kumene kampaniyo yachita ndikusainira yemwe kale anali Broadway Video ndi Viacom Executive.

Monga tingawerengere Zosiyanasiyana, yemwe akuwoneka kuti wakhala Mneneri wa Apple mgululi, Kelly Costello alowa nawo Apple ngati wamkulu wabizinesi, kusaina mwachindunji ku mayiko omwe ali ndi ufulu wotsatsa kanema wa Apple a Philip Matthys.

Musanalowe nawo Apple, Costello anali tcheyamani wamkulu wa bizinesi ndi zamalamulo ku Broadway Video, kampani yomwe idakhazikitsidwa ndi a Lorne Michaels komanso momwe amayang'anira kupanga zopereka ndikukwaniritsa mapangano azinthu, zomwe timapeza Portlandia ndi Documentary Tsopano.

Koma, musanakhale gawo la Broadway Video, Costello adakhala zaka 7 ku Viacom, komwe udindo wake udakulirakulira pazaka zambiri, pomaliza kukhala wachiwiri kwa purezidenti wazamalonda ndi zamalamulo a Music & Entertainment Group. Pamaso pa Viacom, ndinkakhalanso nthawi ngati manejala wabizinesi ku NBC Universal Television.

Ndi kuwonjezera kwatsopano kumeneku, Apple ikufuna kupitiliza kukulitsa kuchuluka kwa mapangano kuti mupitilize kukulitsa kuchuluka kwamakanema ndi / kapena makanema okhala ndi zinthu zoyambirira zomwe kampani ikufuna kupanga.


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