Angela Ahrendts ari kushanyira Europe, kwaakapa a kubvunzana naCannes Shumba, panguva yeMutambo wepasi rose paCreative Spaces. Pamusangano, Mutevedzeri Mukuru weApple weRetail, akataura pamusoro penyaya dzakasiyana, uye pakati padzo, ramangwana rezvitoro.
Kubva Ahrendts maonero ekuona, zvitoro zvepanyama zvinofanirwa kuenderera, asi zvinofanirwa kushandurwa kuti zvive nzvimbo dzemisangano, kuratidzira uye nharo. Zvakare vaitora chikamu vaive Apple Mutevedzeri weMutungamiri weKushambadzira Kutaurirana, Tor Myhren. Vaviri vanobvumirana kuti magumo bhizinesi revanhu uye tekinoroji yevanhu.
Ini ndoda hunyanzvi hwekugadzira… ini ndinopa zano rekubata: pamwe isu tiri mune revanhu bhizinesi. Zvichida kambani hombe yetekinoroji ine 65,000 "vana", uye pamwe basa redu rinosanganisira humanizing tekinoroji.
Mumashoko eAhndendts, kunyangwe vatengi vazhinji vachizosarudza kutenga pamhepo, vamwe vavo vanosarudza kuenda kunzvimbo yemuviri kupedzisa kugutsikana nechigadzirwa chakasarudzwa. Apple inotevera iyi modhi kana iyo ichikubvumidza iwe kuti uzvizivise pachako pamhepo uye nekutenga zvakakodzera, asi ndokupa iwe kuti uitore muchitoro chemuviri.
Iwe une zvaunofunga uye unoshandisa vashandi vazhinji vakangwara mukambani uye ivo vanoti izvo zvekutengesa hazvisi kufa. Vanoti dhijitari inokura katatu nekukurumidza kupfuura panyama, asi mumakore mashanu anotevera ... 75 muzana yevanhu vachatenga online, vachatenga kuti vadzidze nezvezvavanoda kutenga, asi 75 muzana rebhizinesi richaramba richive yakaitwa muzvitoro zvepanyama.
Naizvozvo, mumashoko aArendts, zvitoro zvepanyama zvinofanirwa kushanduka. Ivo vanofanirwa kushandiswa kune zvinopfuura kungotengesa, zvikasadaro ivo vanonyangarika. Pakupedzisira, Ahrendts akataura nezvevashandi pazvitoro zveApple.
Ivo havana kondirakiti yekutengesa, hapana makomisheni kana mubhadharo. Izvo zvatakaedza kuita kuramba tichivabatanidza ivo kutenderera iko kukuru chiratidzo uye mhedzisiro yatinoda kuwana.
Zvirinani izvozvi Ahrendts maitiro ari kuwana kugamuchirwa uye zvese zvinoita sekunge zvinoratidza kuti iri mumutsetse chaiwo.