Tim anobika inotaura nezve "kuiswa kunokurudzira hunyanzvi" mukati apuro Kuburikidza netsamba uye chirevo pane webhusaiti yekambani maanotiudza nezvehuwandu hwehuwandu hwevakadzi uye rudzi rwevashandi vayo. Zvaunoda iwe apuro kugadzira kambani ine hukadzi uye kuenzana kwemarudzi zvinokunda pasina rusarura, chinangwa chekambani yemapuro kuita mutsauko munzira dzese, kubva pane zvigadzirwa kusvika bhizinesi dhizaini.
http://youtu.be/AjjzJiX4uZo
Senguva dzose apuro yakaratidzirwa nekuita mutsauko sekutaura kwayo, Funga zvakasiyana (funga zvakasiyana), takaona kuti inotsigira zvikonzero zvakasiyana senge ngochani kudada zuva musan francisco, uye zvimwe zviitiko zvinoitwa mukufarira kodzero dzakaenzana dzevanhu pamwe nenharaunda A.apuro kuti ave achikwanisa kugadzira pamusoro pemakore nezvigadzirwa zvake.
Ruzivo rwehuwandu
Tsamba naTim Cook
KuApple, vashandi vedu 98.000 vanogovana rudo rwezvigadzirwa zvinoshandura hupenyu hwevanhu, uye kubva pamazuva ekutanga tanga tichiziva kuti kusiyana kwakakosha pakubudirira kwedu. Isu tinotenda zvakadzama kuti kuiswa kunokurudzira hunyanzvi.
Tsananguro yedu yekusiyana inopfuura iyo yechinyakare zvikamu zverudzi, murume kana mukadzi uye dzinza. Inosanganisira hunhu hwako hunowanzo pfuura mwero, senge kuita zvebonde, chinzvimbo chegamba, uye kuremara. Ndivanaani isu, kwatinobva, uye izvo zvatakasangana nazvo zvinokanganisa nzira yatinonzwisisa nayo matambudziko nekugadzirisa matambudziko. Tinotenda mukupemberera zvakasiyana nekudyara mairi.
Apple yakazvipira kujekesa, ndosaka tiri kutsikisa huwandu pamusoro pejaho uye kugoverwa kwevanhukadzi munharaunda yedu. Rega nditaure pachine nguva: Sa CEO, handina kugutsikana nenhamba dziri papeji rino. Ivo havasi vatsva kwatiri, uye tanga tichishanda nesimba kwenguva yakati rebei kuvandudza iwo. Tiri kuita fambiro mberi, uye isu takazvipira kuve sevatsva mukusimudzira misiyano sezvatiri mukugadzira zvigadzirwa zvedu.
Kuisirwa uye kusiyana kwange kuri tarisiro kwandiri panguva yangu kuApple, uye ivo vari pakati pezvandinokoshesa se CEO. Ini ndinodada kushanda pamwe chete nevazhinji vepamusoro-soro vatungamiriri vatakatora nekukurudzira pamusoro pemakore, kusanganisira Eddy Cue naAngela Ahrendts, Lisa Jackson naDenise Young-Smith. Vatungamiriri vane tarenda pane vashandi vangu vanouya kubva kumativi ese epasi, uye mumwe nemumwe anounza yakasarudzika poindi yekutarisa zvichienderana nezvavanowana uye nhaka. Uye bhodhi redu revatungamiriri rakasimba kupfuura nakare kose nekuwedzera kwaSue Wagner, uyo akasarudzwa muna Chikunguru.
Ini ndinogamuchira maemail kubva kune vatengi pasi rese, uye zita rinouya kazhinji ndiKim Paulk. Ndiye nyanzvi paApple Store paWest 14th Street muManhattan. Kim ane hutano hwakakanganisa kuona kwake uye kunzwa kubva achiri mudiki. Vatengi vedu vanopenga nezvebasa raKim, vachiti iye anoratidzira hunhu hwakanaka hwaApple. Imbwa yake inotungamira, Gemma, inozivikanwa nerudo kuchitoro se "iDog ver."
Patinofunga nezvekusiyana, tinofunga nezvevanhu vakaita saKim. Iye anokurudzira vaanoshanda navo pamwe nevatengi vake zvakare.
Isuwo tinofunga nezvaWalter Freeman, anotungamira timu inotenga muno muCupertino uye achangobva kuzivikanwa neNational Minority Supplier Development Council. Gore rakapera, timu yaWalter yakapa anopfuura madhora mazana matatu emadhora mumabhizinesi mikana neApple kune anopfuura zviuru mazana manomwe emabhizinesi madiki kumadokero kweUnited States.
Vese Walter naKim vanoratidza izvo zvatinokoshesa mukusiyana. Kwete chete ivo vanopa ruzivo rwevako vaunoshanda navo uye vanoita kuti bhizinesi redu riwedzere, asi ivo vanowedzera mabhenefiti ekusiyana kweApple kune vatengi vedu, mune yedu yekupa cheni uye hupfumi hwakawanda. Uye kune vamwe vanhu vazhinji kuApple vanoita zvakafanana.
Pamusoro pazvose, patinofunga nezvekusiyana kwechikwata chedu, tinofunga nezvehunhu nemafungiro avanouya nawo sevanhu vamwe nevamwe. Pfungwa dzinotyaira hutsva hunoita kuti Apple ive yakasarudzika, uye iyo inounza iwo mwero wekugona vatengi vedu vauya kuzotarisira.
Kunze kwebasa isu tinoita kugadzira maturusi matsva evatengi vedu, kuvandudza dzidzo ndiyo imwe yenzira dzakanakisa Apple inogona kukanganisa vanhu. Isu nguva pfupi yadarika takavimbisa $ 100 mamirioni kune President Obama's Yakabatanidzwa danho rekuunza tekinoroji yepamusoro kuzvikoro zvine mari shoma. Zvikamu makumi masere kubva muzana zvevadzidzi muzvikoro zvatichagadzirira nekutsigira zvinobva kumapoka anomiririrwa parizvino muindasitiri yedu.
Apple inotsigirawo Human Rights Campaign, sangano rakakura kwazvo rekodzero dzenyika dzeLBBT, pamwe neNational Center for Women and Information Technology, iyo inokurudzira vakadzi vechidiki kuti vapinde muhunyanzvi neSainzi. Basa ratinoita nemapoka aya rine chinangwa uye rinokurudzira. Tinoziva kuti tinogona kuita zvakawanda, uye tichadaro.
Iri zhizha rinoratidzira kuyeukwa kweCivil Rights Act ya1964 - mukana wekufungisisa nezve kufambira mberi kwepakati pezana ramakore rapfuura uye kubvuma iro basa rasara kuti riitwe. Pakaunzwa bhiri muna Chikumi 1963, Mutungamiri Kennedy akakurudzira Congress kuti ibve "kubva pabani, kudada, uye hunhu hunokosha hunobatanidza isu tese sevaAmerican: pfungwa yeruramisiro."
Kutenderera pasirese, timu yedu kuApple yakabatana mukutenda kuti kuve vakasiyana kunoita kuti tive nani. Isu tinoziva kuti chizvarwa chega chega chine basa rekuvaka pazvakaitika zvekare, kuwedzera kwekodzero nerusununguko zvatinowana kubva kune vazhinji vachiri kurwira kururamisira.
Pamwe chete, isu takazvipira kusiana mukati mekambani yedu nekusimudzira kuenzana uye kodzero dzevanhu kwese kwese.
Tim