Kwayedza svondo rino apuro akazivisa pachena iyo mhedzisiro yemari inoenderana nekota yekutanga yegore regore ra2016 uye kunyangwe zvikaisa zvakare rekodhi ne "kota kutengesa kwe $ 75.900 bhiriyoni uye nekota mambure purofiti ye $ 18.400 bhiriyoni" zvichienzaniswa ne "kutengesa kwe $ 74.600 bhiriyoni uye net net ye 18.000 mamirioni madhora (…) akawanikwa mukota imwechete yegore rapfuura ”, huwandu hwacho hwakasiya a inotapira uye inovava kuravira pakati pevashandi sezvo zvichiratidza kuti zvimwe zvinhu zviri kuchinja uye kuti nguva yasvika yekuti kambani isangane nematambudziko matsva.
Mhedzisiro yemari yeApple inoratidza chii?
Kana kusvika parizvino chigadzirwa chega chekambani chakaratidza kuenderera kuderera mukutengesa uye kurasikirwa zvachose kwechigaro chemakota mushure mekota yaive iyo iPad, ikozvino iPhone inoita kunge yakakwira uye kwenguva yekutanga kutengesa kwavo kunoperevedza pane zvaitarisirwa. Uye zvakare, Alphabet, mubereki mutsva weGoogle, atora Apple sekambani hombe yemari.
Nekudaro, Apple inofanira kutanga kufungisisa zvimwe zvinhu:
1 iyo iPhone dambudziko
Chekutanga chikamu chemari kune ino mhedzisiro inoreva inoenderana nenguva yeKisimusi yekutengesa, iyo huru nguva yekutengesa yegore zvakadaro, uye Kunyangwe atengesa 74,8 mamirioni eiyunifomu eApple, Apple haina kukwanisa kuzadzisa zvinangwa zvakatemwa, izvo zvave zvichinyadzisa zvikuru pakati pevashambadziri nekuti hatikanganwe kuti tiri kutaura nezve huru mureza wekambani. Pasina kupokana mutengo wayo, gore rega rega wakakwira kupfuura iyo yapfuura, ndiyo inosarudza chinhu. Sezvazviriwo nyaya yekuti "kuvandudzwa zvina" muchizvarwa cheS hazvina kukwana kugutsa uye pamusoro pezvose, kururamisa kuburitswa kutsva kwemari nevatengi. Aya mamiriro anotitungamira isu kunanga kunetso nyowani.
2 chinangwa: kuti vashandisi vavandudze maPhones avo
Zvinobudirira. Vaongorori vazhinji vanobvumirana nazvo Kutendeuka kwe iPhone munyika dzakasimukira kwakakwira uye izvozvo Chinangwa chaApple izvozvi chinofanirwa kunge chiri chevashandisi vane yekare iPhone kuti vazvigadzirise. Apple CEO Tim Cook pachake akati: "60% yevaridzi ve iPhone vane iyo iPhone 5S, iPhone 5C, kana kudzika." Apa ndipo pane kiyi yekutengesa kwe iPhone kuchengetedzwa uye kuwedzerwa zvakare, asi ichakwanisa kudaro nemitengo yakawandisa here? Iro runyerekupe iphone 5se uye inotevera iPhone 7 kuchikonzero ichi?
3.Second chinangwa: zvigadzirwa zvitsva
Iine iPhone "inoodza moyo" kekutanga, neiyo iPad zvakadzikama ichirasa furemu mugove, uye nezvigadzirwa senge Apple TV kana iyo Apple Watch iyo, kunyange yakagamuchirwa zvakanaka, haina kugamuchirwa kukuru uko zvimwe zvigadzirwa zvave nazvo, kambani ine dambudziko re gadzira zvigadzirwa zvitsva uye zvitsva, kureva kuti, gadzira zvido zvitsva muvatengi, kana kutiita kuti tione avo vatinofungidzira kuti hatione, kuti titangezve kutengesa.
4.Wall Street inopindura
Apple zvikamu zvave zvichidonha kwemwedzi uye mhinduro kumhedzisiro iyi, kunyangwe yakajairika, yaive yekukurumidza: Apple migove yadonha zvakare kusvika ku6% kubva mukutaurirana kwemhedzisiro. Uye izvi zvinoshungurudza varimi zvakanyanya.
5.Apple haichisiri iyo hombe capitalization kambani
Apple yakaverengerwa se "kukosha" stock kwete se "kukura" stock, uye izvi imhaka yekuti mukwikwidzi wayo muhombe, Alphabet, ikozvino inoipfuura sekambani ine capitalisation yepamusoro. Zvigadzirwa zvatove 'kukura' kubvira kuvambwa kwavo mupfungwa yekuti kukura kwavo kwekutengesa kuri kutanga kutambura. Izvo zvaive zvisingaite kugara uchichengeta kukura kunoshamisa seakaratidzwa naApple mumakore achangopfuura, kana zvaive?
6.Mari mamiriro egodo
"Isu takagadzira $ 27.500 bhiriyoni mukuyerera kwemari kubva mukushanda mukati mekota, tikadzorera madhora mapfumbamwe emadhora kune vagovana mari kuburikidza nekutora migove nezvikwereti," akadaro Luca Maestri, mukuru wezvemari weApple. Chokwadi, kunyangwe nekunzwa kusinganzwisisike mushure mekuziva mhedzisiro yemari yeApple, kambani iyi ine 9.000 mamirioni emadhora "mune mari" uye mamiriro enviable emari anoitendera kuti ienderere mberi nezvirongwa zvayo.
7 hanzi itsva yakaisa mazai egoridhe
Hupfumi hweChinese huri kutambura, parizvino, kudzikira, zvisinei, mari inowanikwa munyika iyoyo neApple yakura ne14% mugore rimwe chete, ichisvika 18.373 mamirioni emadhora. China ndiyo hosi nyowani inokandira mazai egoridhe eApple, inotengesa imomo zvakanyanya kupfuura mukati memiganhu yayo, uye Tim Cook anoenderera nekuchengetedza chivimbo chake chekuti kufamba kwacho kucharamba kwakangofanana: "kupfuura kushomeka kwenguva pfupi Tinoramba tiri kuvimba mune kugona kwenguva refu kwemusika weChina, uye tinoona mikana mikuru. Tiri kuchengetedza mari yedu.
8.kushanduka kwehupfumi hwenyika
Kunyange Apple haizive nezvehupfumi hwenyika uye zvakanyanya, kune shanduko yedhora iro, sekureva kwekambani, rakavarwadzisa kusvika padanho rekuti mari yavo yaigona kusvika kusvika gumi neshanu muzana. Zviripachena, dhora rinodhura idhora risingakwikwidzi.
9. Zvinotarisirwa zvirango zvekubhadhara mutero
Komisheni yeEuropean inoenderera mberi nehondo yayo yekurwisa mukana wekunzvenga mutero nemakambani makuru emarudzi akawanda anoshandisa "hunyengeri" senge kuzadza Ireland nemabhizimusi kuinvoice kuburikidza navo, sezvo ichivapa mikana mikuru yemitero ipapo. Munguva pfupi yapfuura, uye sekureva kwaBlomberg, zvave zvichizivikanwa kuti Apple inogona kusangana nekubhadharwa kwemamiriyoni masere emamiriyoni euros, mune pfungwa yezvose zvayaisazobhadhara makore apfuura. Vashandi havadi izvi, kunyangwe isu tichifungidzira kuti kunyangwe pakanga pasina dambudziko, ivo vaisanyunyuta. Inopawo mufananidzo wakashata kukambani iyo yakaoma kunatsa.
Nechikonzero ichi, Google yakatobvuma kubhadhara mitero inoenderana nemakore gumi apfuura muUnited Kingdom, iyo inotamba chaizvo ichipesana neApple.
10 yekutanga kudonha kwekutengesa kwegore kuri kusvika kubva 2003
Apple inofungidzira huwandu hwemari yechikamu chechipiri chemari pakati pe $ 50.000 bhiriyoni ne $ 53.000 bhiriyoni, mari iri pasi pane ese akafungidzira pamusika ($ 55.000 bhiriyoni) uye $ 58.000 bhiriyoni panguva imwecheteyo gore rapfuura.
CONCLUSIONS
Apple yatsvedza here? Zvichida hungu. Kunyangwe paine zvinhu zvinonzwisisika kunze kwekutonga kwazviri zvakachinja (shanduko yedhora, dambudziko repasirese, nezvimwewo), chokwadi ndechekuti pane zvakawanda zvinoenderana nekambani.
Pamwe, kumira kumira uchiwedzera mitengo (mune iyo iPhone, mamwe maMac, nezvimwewo) uye kusiya zvakanyanyisa kukurumidza uye zvisina basa zvachose chigadzirwa chitsva chingave kiyi dzinobvumidza Apple kuti irambe ichikura kupfuura kungovandudzwa kuri nyore kunoitwa nevashandisi vayo kare. zvigadzirwa zvavo.
SOURCE | Bolsamania