Uphononongo lusanda kupapashwa luchaza ukuba abasebenzisi abazamayo Apple Music Bagqiba ekubeni babe ngabathengi abahlawulayo kwizinga le-2,5 ngamaxesha aphezulu kunabo bazama iSpotify. Inyaniso kukuba akukho nto indothusayo.
Umsebenzisi we-Apple uthanda ukwenza lula iinkonzo zabo kangangoko kunokwenzeka ngaphakathi kwe-ecosystem ye-apula. Ukuba une-iCloud ekhoyo, awusajongi elinye ilifu, kwaye ukuba uzama iApple Music, awusabandakanyekanga Spotify. Ngenxa yokuthembela kwi-brand kunye nokudityaniswa kweenkonzo zayo kwizixhobo ze-Apple. Kufuneka kwakhona kuthathelwe ingqalelo ukuba ngokubanzi amandla okuthenga omsebenzisi we-Apple aqhele ukuba phezulu kune-Android ...
Amashishini eLoup isandula ukupapasha ingxelo echaza ukuba i-Apple iguqula abasebenzisi boMculo be-Apple ukuba bahlawule abathengi ngexabiso 2,5 maxesha ngokukhawuleza kunabasebenzisi abazama iSpotify.
Umhlalutyi UGene Munster ichaza kolu phononongo ukuba oku kuguqulwa ngokukhawuleza kuqhutywa ngabathengi abaxabisa amava adibeneyo abonelelwa yi-Apple. Wongeza ukuba ikwaphembelela ukuba abasebenzisi bezixhobo ze-iOS banengeniso enokulahlwa ngaphezulu kunomnini oqhelekileyo weetheminali ze-Android, ezi zidla ngokubhalisa kwiSpotify.
I-Apple Music inababhalisi be-82 yezigidi
Ingxelo ka Amashishini eLoup dwelisa la manqaku alandelayo:
- I-Apple Music inegumbi lokukhula kunye nababhalisi abazizigidi ezingama-82 kwi-980 yezigidi zabasebenzisi be-iPhone abasebenzayo (8%) abasabhalisa.
- Umrhumo ophakathi we-Apple Music uhlawula malunga ne-7 yeedola ngenyanga, elingana ne-574 yezigidi zeedola ngenyanga kwi-billing, i-2.5% yengeniso iyonke.
- Ngelixa i-Apple Music ikhulisa ukubhaliswa kwayo okuhlawulelwayo ngokukhawuleza kuneSpotify, isabelo semarike ngokubanzi phakathi kweenkampani ezimbini siye sahlala sizinzile kule minyaka mibini idlulileyo.
- I-Spotify ine-34% yesabelo sehlabathi xa kuthelekiswa ne-Apple's 20%. I-Loup Venteures iqikelela ukuba izabelo zemarike zeenkampani zombini bezingama-35% kunye ne-18%, ngokulandelelanayo, ngo-2018.
Inyani yeyokuba inkonzo efana neApple Music, ethi inkampani iyithathela ingqalelo "enye ngaphezulu" yeApple ecosystem, izisa ingeniso phantse. 7.000 izigidi iidola ngonyaka. Isiqhulo esincinci.