kwiintsuku nje ezimbalwa ezidlulileyo ukugqitywa kwesethi yokurekhoda kwabhengezwa Into entsha kamabonakude i-Apple efuna ukungena ngayo kumabonakude. Yiyo, njengoko sele sithethile ngaphambili, uchungechunge okanye inkqubo yeTV «Iplanethi yeApps», iprojekthi apho inkampani yaseMntla Melika ibeka iinzame ezinkulu kwiinyanga zakutshanje.
Ngoku kwinkomfa Ikhowudi Media ebizinyaswe nguEddy Cue, usekela mongameli we-Apple wesoftware kunye neenkonzo ze-intanethi, kunye noBen Silverman, omnye wabadali bolu thotho oluphuhliswayo, bobabini baqhuba udliwanondlebe apho. Baye babonisa itreyila yokuqala yolu ngcelele kwaye, ukongeza, baye bachaza indlela umbono wokudala olu chungechunge lwavela ngayo.
Njengoko esixelela UBen Silverman, usebenze iinyanga kunye noWill.I.am ecinga nokucwangcisa Zeziphi iimfuno ezithe umboniso uyafuneka. Emva kweentlanganiso ezininzi, u-Will.I.am wagqiba ekubeni anike i-Apple, ebonisa ingcamango ku-Eddy Cue noJimmy Iovine.
Ngale ndlela, Sele sinayo itreyila yochungechunge oluthi "iPlanethi yee-Apps", kwaye ekugqibeleni sinokufumana umbono wokuba i-dynamics yabo iya kuba njani. Ungayibona ngezantsi:
Njengoko ubona, itreyila, ebaliswa nguZane Lowe, umsasazi owaziwayo weNew Zealand TV. Sinokubona ukuba ithoni yenkqubo iya kuba njani:
Kwimizuzwana engama-60, abafaki-zicelo kufuneka bachaze umbono wabo kubacebisi abaya kuthatha isigqibo sokuba ngaba i-"App" iya kuba nexabiso okanye hayi. Ukuba bagqiba kwelokuba ewe, umenzi-sicelo uya kuba nexesha elingakumbi lokuphuhlisa umbono wabo.
Emva koko, ngamnye wabacebisi (Will.I.am, uJessica Alba, uGary Vaynerchuk kunye noGwyneth Paltrow) baya kuthatha isigqibo sokuba ngaba bafuna ukusebenzisana nomntu okhuphisanayo kwingcamango yabo, ukubonelela ngoncedo lwemali kunye neqela lomsebenzi, ukuyinikezela kamva kwijury eya kuthatha isigqibo ngophumeleleyo "itumente".
Nangona ingekafumaneki okwangoku, UCue uqinisekisiwe izolo ukuba iza kufika entwasahlobo kwaye inokubonwa kuphela kwiApple Music, okanye ngeApple TV, ngeapp.
Ngaphandle kwemibhalo engezantsi?