Kwingxelo yokugqibela, abafana baseCupertino babhengeza ukumiliselwa kwesizukulwana sesihlanu seApple TV, iApple TV 4k ethi, njengoko igama layo lisitsho, isivumele ukufikelela kumxholo okhoyo kwiTunes kwi4k, ukongeza Yonwabela uthotho lwethu kunye neemovie ezikhoyo kwiNetflix, HBO kunye nezinye iinkonzo zevidiyo ezisasazayo.
Kodwa ukongeza, u-Apple wabhengeza ixabiso apho iimovie zikule fomathi intsha ziya kufikelela kwi-iTunes, esisinika isisombululo esiphezulu kunangoku: i-19,99 euros, ixabiso elifanayo ukuya kuthi ga ngelo xesha ixabiso leemovie ezisemgangathweni yayiyi-HD. Njengokuba oko akwanelanga, bonke abo sele bezithengile kwi-HD, Bangayonwabela nakwi4k.
Kungekudala emva koko, abafana eAmazon baqala ukwenza isaphulelo esifanayo, behlisa amaxabiso eemovie zabo ze-4k ukusuka kwi-35 yeedola ubukhulu ukuya kwixabiso elifanayo, $ 19,99. Le ntshukumo yenziwa e-United Kingdom, kodwa ngokuthe ngcembe iye yanwenwela kumazwe amaninzi. Umntu wesithathu, uGoogle, naye uye wanyanzelwa ukuba ehlise ixabiso levenkile yakhe yemovie, Ukuthelekisa ixabiso elibonelelwa ngoku zii iTunes kunye neAmazon.
Ngokwamarhe esasiwapapashe ngaphambi kokumiliselwa kweApple TV 4k, uApple wayelwe neenkampani zemveliso ezibaluleke kakhulu eHollywood ukuze zikwazi ukubonelela ngomxholo wazo ngexabiso elifanayo neefilimu ze-HD, into ekubonakala ukuba yayingathandwa ii greats., kodwa bagqiba kwelokuba, kwaye kunjalo, Ukuba iApple inika kuqala, kufuneka inike iAmazon neGoogle.
Kuluhlu lweenkampani zemveliso zezona zazibaluleke kakhulu, ngaphandle kweDisney, le nkampani yemveliso ayixhamlanga kwi-bandwagon kwaye ayizukubonelela ngomxholo wayo kumgangatho we-4k nge-iTunes, iAmazon neGoogle. Isizathu asiyonto ngaphandle kokugcina lo mxholo xa usazisa inkonzo yawo yevidiyo kwiminyaka emibini, eya kuba nefuthe kwikhathalogu yabo bonke abaniki mxholo bolu hlobo, ukongeza ekusasazeni iinkonzo zevidiyo, okoko umxholo ungowakho ziya kufumaneka kuphela ngenkonzo yeVOD yeDisney.