Emva kweminyaka engaphezu kwemibini yomhlala-phantsi, abafana baseAmazon baphinde badwelisa i-Apple TV phakathi kweemveliso ze-Apple ezibonelelwa kwintengiso, nangona ingekhoyo okwangoku. Isigqibo sokurhoxisa i-Apple TV kwi-intanethi enkulu yokuthengisa sasinxulumene ayibandakanyi iApple Prime yeVidiyo yeAmazon ngokwendalo kwisizukulwana sesi-3 se-Apple TV, ngelixa ibonelela nge-HBO kunye nezicelo zeNetflix. Njengokuba ixesha lihambile, kubonakala ngathi zombini ezi nkampani bezisondela kwizikhundla, kuba ngokusungulwa kwesizukulwane se-4 se-Apple TV, iApple ayibandakanyi nasiphi na isicelo sokusasaza iinkonzo zevidiyo ngokwendalo, kuba oko kwasungula Ivenkile yeeVenkile ezinikezelweyo kwesi sixhobo. .
Kwinkomfa yokugqibela yonjiniyela, UTim Cook ubhengeze ukwaziswa okuzayo kwesicelo seAmazon Prime Video seApple TV, isicelo esithe sakubona ukwaziswa kwaso kulityazisiwe de, ngokwenani elikhulu lamahemuhemu, kule veki, kule veki IAmazon ukuqala ukusasaza umdlalo weLwesine weNFL emva kokuchitha i-50 yezigidi zeedola ususa i-Twitter yamalungelo osasazo.
Abasebenzisi beVidiyo yeNkulumbuso yeAmazon kuphela unokufikelela kule midlalo, kwaye iAmazon ayifuni kuphulukana nethuba lokwenza inzuzo kutyalo-mali kunye nabasebenzisi be-Apple TV, nangona le bhokisi isetiweyo yeyona nto ithengiswa kancinci kwimarike yaseMelika, apho uRoku engukumkani.
I-Apple TV yayingekuphela kwesixhobo sokutsalwa kwivenkile yeAmazon kwiminyaka emibini edlulileyo, njengoko iChromecast kaGoogle nayo ingafumaneki, ngenxa yemicimbi efanayo ne-Apple TV. Oku kurhoxa kwavumela iAmazon ukuba ithengise i-TV yoMlilo ngendlela elula, ibhokisi esekwe phezulu yokutya umxholo ngokusasaza njengoko inokwenziwa kwisixhobo seRoku, iApple TV, iChromecast ...