Iqonga lomculo wokusasaza lisanda kubhengeza iziphumo zalo zezimali kwiinyanga ezintathu ezidlulileyo, isibhengezo esinyanzelekileyo ukuba senze rhoqo emva kweenyanga ezintathu ukwazisa bonke abatyali-mali ngoku ukuba baye bavela esidlangalaleni. Kwiintsuku phambi kokuba iye esidlangalaleni, amaxwebhu athile anxulumene nenkqubo avuza apho yayichaza oko inkampani yayinababhalisi abahlawulayo abazizigidi ezingama-71.
Oko kwakukwinyanga edluleyo. Inkampani yaseSweden isanda kwazisa ukuba inani lababhalisi abahlawulayo li-75 yezigidi, izigidi ezine ngaphezulu kwamanani avuzayo kwinyanga edlulileyo. Inani labasebenzisi benguqulelo yasimahla liye landa, njengenyanga nganye, lifikelela kwizigidi ezingama-99, ke ukuba songeza omabini amanani, Inani labasebenzisi abasebenzisa iSpotify namhlanje li-174 yezigidi.
Kodwa inkampani ayifumenenga kuphela inani lababhalisi, kodwa kwakhona, njengoko kulindelekile, iye yanciphisa ilahleko, ukusuka ekulahlekelweni kwe-139 yezigidi kwikota yokugqibela ukuya kwi-41 yezigidi zeedola kwikota yokugqibela. Ukususela ekuqaleni konyaka, i-Spotify inyuse inani labasebenzisi ngezigidi ezisithoba, amanani angekho mbi kwaphela, ebona ukuguquka kwemarike yomculo wokusasaza.
Uqikelelo lukaSpotify kulo nyaka lusibonisa indlela inkampani ijolise ukufikelela kwi-100 yezigidi zababhalisi abahlawulayo. Amanani amva nje aphuma kwinkonzo yomculo yokusasaza ka-Apple, uMculo weApple, unababhalisi abazizigidi ezingama-40, bonke behlawula, bekhule kwinyanga nje enye ngababhalisi abatsha abazizigidi ezi-2 ukongeza ekubeni nabasebenzisi abangaphezu kwezigidi ezisi-8 kwixesha lovavanyo.
