Ngo-Mashi 25, i-Apple yethule ngokusemthethweni amahemuhemu omphakathi embonini yamafilimu nethelevishini: I-Apple TV +, isevisi yokusakaza ividiyo ne-Apple ifuna ukungena ezweni elisha lamavidiyo ngezinsizakalo ezifunwayo. Ngesikhathi sesethulo kuncane kakhulu noma ngaphezulu akukho esingakwazi ngale nsizakalo entsha, kuphela ukuthi izokhishwa ekwindla.
Okwamanje kubonakala sengathi i-Apple ayikafinyeleli esivumelwaneni nanoma imuphi umsabalalisi ukuze akwazi ukunikeza okuqukethwe okuvela eceleni ngenkonzo yakhe, ngakho-ke kubonakala sengathi izogxila ekukhiqizweni kwayo ebikade ikhiqiza isikhathi esingaphezu konyaka , ngokuba Okwawo wonke amaManking, lUkukhiqizwa okuthuthuke kakhulu ngu.
Ngokusho kuka-Eddy Cue enkulumweni yakhe yokugcina neThe Times "inkampani isebenza ekwakheni okuqukethwe okuhle kunalokho yakha okuphezulu kakhulu." Kodwa-ke, wakubona lokho ingxenye yokuphumelela kweNetflix kungenxa yokusakazwa kwayo okungaphazanyiswa kokuqukethwe okusha, ngakho ababukeli abakwazi ukukhononda nganoma yisiphi isikhathi ukuthi abanakho okuqukethwe okusha nganoma yisiphi isikhathi. UCue uphinde athi “isiqubulo sabo ukudala okuqukethwe okuningi ukuze kuhlale kukhona okubukwayo, futhi kusebenza kahle. Akukho lutho olungahambi kahle ngaleyo modeli, kepha akuyona eyethu.
I-Apple ilungiselela inqwaba yochungechunge lwasekuqaleni oluvela kubadali bokuqukethwe abaziwa umhlaba wonke abanjengoSteven Spielberg, uJJ Abrams no-Oprah Winfrey. Kodwa-ke, njengoba ngishilo ngenhla, akwaziwa ukuthi i-Apple izonikeza ngokuqukethwe okuvela eceleni ngaphezu kokuqukethwe kwayo kwasekuqaleni.
Futhi, ukubheja kwakhe ku-Oprah kusho ukuthi ikhombe le nsizakalo entsha emphakathini waseMelika, esikhundleni sawo wonke amasiko omhlaba, njengoba kwenza iNetflix. Okwamanje, asazi intengo lapho le sevisi entsha yokusakaza ividiyo evela ku-Apple izotholakala, kepha kungenzeka kakhulu ukuthi izovezwa emcimbini wokwethulwa kwe-iPhone 2019 entsha, umcimbi ozobanjelwa ekuqaleni kuka-Septhemba.
