Njengoba i-Apple izokwethula isevisi yayo yokusakaza umculo, ebizwa nge-Apple Music, inkampani yaseSweden eyiSpotify, ayilimazanga nje kuphela, kodwa okuphambene nalokho, kusukela ngoJuni 2015, usuku okwethulwe ngalo i-Apple Music, Akuyekile ukukhulisa inani lababhalisile abakhokhelayo.
AbakwaSpotify basanda kumemezela ukuthi inabasebenzisi abasebenza nyangazonke abayizigidi ezingama-217 nokuthi ifinyelele kwababhalisile abayizigidi eziyi-100, isibalo esihlaba umxhwele esimele ukukhula konyaka nonyaka ngama-32%. Iphinde yamemezela ukuthi kusukela ngoFebhuwari isiqoqe ababhalisile abakhokha ngaphezulu kwezigidi ezi-2 eNdiya.
Lesi simemezelo simangalisa kakhulu, kusukela emasontweni ambalwa edlule, i-Apple kwehlise intengo ye-Apple Music eNdiya, lapho ibikhona iminyaka eminingana, ukumela kokubili iSpotify ne-YouTube Music, izinsizakalo ebezisebenza ezweni kusukela ekuqaleni konyaka.
Futhi, ikhathalogi kaSpotify eNdiya ingaphansi kwalokho okunikezwa yi-Apple Music, ngenxa yokuthi ayinikezi ikhathalogi yeWB Music nokuthi isanda kuphoqeleka ukuthi isuse izingoma kuSaregama Music ngenxa yomyalelo wenkantolo. Iphinde yathatha nethuba lokumemezela ukuthi isivele inekhathalogi yayo ngaphezu kwama-podcasters angama-20.000 250.000, iziqu zawo ezihlanganisa iziqephu ezingaphezu kuka-XNUMX ezitholakalayo.
Impumelelo enkulu etholwa yiSpotify Ngonyaka odlule, kungenxa yengxenye yezivumelwano ezahlukahlukene esezifinyelele ku-Hulu kanye nezinyuso ezahlukahlukene azenzile ne-Galaxy S10, enikezela ngezinyanga eziyisithupha zokubhaliselwa ngaphezu kokunye ukukhushulwa lapho inikeze khona i-Google Home ngesikhathi sikaKhisimusi kubo bonke ababhalisile abasha.
