Isevisi yomculo yaseSweden i-Spotify, ethembekile emhlanganweni wayo wekota nabaninimasheya, isanda kumemezela izibalo ezisemthethweni zenombolo yabasebenzisi bengxenyekazi yayo, ipulatifomu umholi wemakethe ekusakazeni umculo. Nakulokhu futhi, inani lababhalisile abakhokhelwayo lenyukile, njengenani labasebenzisi bensizakalo yamahhala nezikhangiso.
Ngokwezibalo ezethulwe yiSpotify, kusukela ngoMashi 31, 2020, AbakwaSpotify babenababhalisile abakhokhelayo abayizigidi eziyi-130, emele abasebenzisi abakhokhelayo abayizigidi eziyisithupha ngaphezu kwekota edlule. Ngaphezu kokukhulisa inani labasebenzisi abakhokhelwayo, inani labasebenzisi bensizakalo yamahhala nezikhangiso nalo lenyukile, lafinyelela ezigidini eziyi-6.
Uma siqhathanisa lezi zibalo nalezo ezihambelana nekota yokuqala ka-2019, sibona ukuthi kanjani inani lababhalisile beSpotify lenyuke ngezigidi ezingama-30 wabasebenzisi abakhokhelwayo futhi ususukile kubasebenzisi abayizigidi eziyi-123 bensizakalo yamahhala nezikhangiso waya ezigidini eziyi-163 ngonyaka owodwa nje, okubonisa ukukhula kwama-31 nama-32% unyaka nonyaka ngokulandelana.
AbakwaSpotify bathi isimo samanje esiwubhadane, imikhuba yokusebenzisa isishintshile zomculo futhi njengamanje zonke izinsuku zibukeka njengezimpelasonto. Isikhathi sokulalela ezenzweni zasekhaya njengokupheka noma ukuhlanza, ukuchitha isikhathi nomndeni, noma ukuphumula ekhaya kukhuphuke kakhulu emasontweni adlule.
Le nkampani ibuye ithi umculo ubambe iqhaza elibaluleke kakhulu phatha ukucindezeleka nokukhathazeka ukuthi abantu abaningi bahlupheke futhi bayaqhubeka nokuhlupheka endaweni yokuboshwa esizithola sikuyo, okudale ukwanda kokuseshwa kwamagama anjengeChill ne-Instrumental.
Izibalo zakamuva ezisemthethweni ezisuselwa enkampanini yosizo lomculo i-Apple eya kuJuni wonyaka odlule, okuyinyanga lapho yamemezela ukuthi inazo 60 izigidi zabantu ababhalisile, bonke bakhokhelwe, ngoba le sevisi ayitholakali mahhala ngezikhangiso.
