Kusukela ngaphambi kokwethulwa kwe-Apple TV +, ngoMashi 2019, i-Apple ibisisebenze isikhathi esithile ukufinyelela kuyo izivumelwano zokubambisana nenani elikhulu labaqondisi, ababhali besikrini, abalingisi, abakhiqizi… Sibone ezinye izithelo zalokhu kubambisana emcimbini wokwethula we-Apple TV +.
Ngokusobala, i-Apple ayikwazi ukuphumula futhi iqhubeke nokuxoxisana ngokuhlukile izivumelwano ezibekwe phambili ngenani elikhulu lezinkampani zokukhiqiza. Owokugcina asefinyelele kuye, ngokusho komnqamulajuqu, ukuSiân Heder, umbukiso wochungechunge oseluvele lukhona ku-Apple TV IMelika Encane nokuthi uphinde wasebenzisana nefilimu iCODA.
USiân Heder usefinyelele ku Isivumelwano esibalulekile lapho ukhetha konke okuqukethwe okudalayo, ukuze i-Apple ihlale inenketho yokuqala yokuthenga konke okuqukethwe okwamanje okusathuthuka kanye namaphrojekthi wesikhathi esizayo lapho uHeder esebenza khona, kungaba ngumkhiqizi, umbhali wesikrini noma umbonisi.
Isihloko esilandelayo esihlobene nalo mlingisikazi, umbhali wesikrini nombhali yi-movie I-CODA, ifilimu i-Apple enamalungelookutholwe ekuqaleni konyaka kuSundance Film Festival. I-CODA ibhaliwe futhi iqondiswe nguSiân Heder futhi izoqala ukukhonjiswa ngo-Agasti 13 ku-Apple TV +. Okwamanje, u-Apple akakasibonisi noma iyiphi i-trailer yale movie.
IMelika Encane, olunye uchungechunge lapho uSiân Heder ahlobene khona, ivuselelwe isizini yesibili, noma okwamanje kungekho usuku oluhlelelwe ukukhishwa kwalo. Eqinisweni, kubonakala sengathi ukuqoshwa kwale sizini yesibili akukakaqali okwamanje.
UHeder wake wahlanganyela ngaphambilini ku- uchungechunge oluphumelelayo njenge Indlela yeHulu, Orange New Black ye-Netflix nefilimu Tallulah, ifilimu yakhe yokuqala eqale ukuboniswa ngo-2016.
