Ekupheleni konyaka odlule, uzakwethu uJordi wakwazisa ngayeizingoma ezilalelwe kakhulu ngenkonzo yomculo ekusakazeni kwabafana baseCupertino, i-Apple Music. Phakathi kwabaculi abavelele, ngaphezu kukaLuis Fonsi obesekhathele noDespacito wakhe, sithole u-Ed Sheeran, esinye sezambulo emhlabeni womculo eminyakeni edlule.
Imvamisa, i-Apple ithenga noma ikhiqize okuqukethwe okwehlukile kwepulatifomu yomculo wokusakaza. Kule khathalogi ebanzi nehlukahlukene, kufanele sengeze idokhumentari Umbhali wengoma, idokhumentari eqondiswe umzala kaSheeran lapho akhombisa khona kusukela ebuntwaneni kuze kube yisikhathi samanje somculi. Ngokusho komnqamulajuqu, i-Apple ikhokhe ngaphezulu nje kwesigidi samadola ukuthola amalungelo ale vidiyo.
Le dokhumentari ayisikhombisi nje kuphela imvelaphi ethobekile kaSheeran, kepha ibuye ihlanganise abaculi nabakhiqizi bomculo abanjengoBenny Blanco, uRyan Tedder noma uJulia Michaels. Le dokhumentari izodlala imikhosi yomibili yamafilimu iBerlin neTribeca. Uma uhambo oluphakathi kwemikhosi ehlukene lapho kuhlelwe ukuthi lusakazwe luphele, luzotholakala ngqo nge-Apple Music, ngokusho kwemithombo ehlobene nokutholwa.
Ngaphandle kokutholakala nge-Apple Music, kungenzeka kakhulu ukuthi nini Insiza yokusakaza ividiyo yakwa-Apple yethulwe, lokhu namanye amadokhumenti i-Apple eke yawathenga noma yawakhiqiza ngaphambilini ayatholakala. Insizakalo yevidiyo yokusakaza i-Apple ebisebenza kuyo eminyakeni yamuva nje ingabona ukukhanya, ekuqaleni, ngoMashi wonyaka ozayo, yize kungenzeka kakhulu ukuthi i-debut yayo izokwenza lokho ezinyangeni ezimbalwa kamuva, mhlawumbe ngohlaka i-WWDC noma ekwethulweni kwesizukulwane esilandelayo se-iPhone. Okwamanje, singahlala phansi silinde.