I-Apple ayizimisele ukuvumela ukwethulwa kwemikhiqizo yayo emisha kufiphazwe yisitoko esilinganiselwe kuzo zonke izingxenye zomhlaba lapho izothengisa khona. Njengoba usuvele wazi, ngonyaka odlule, ngokwethulwa kwe-iPhone X entsha kube nokubambezeleka kokuthunyelwa ngenxa yokushoda kwezokuthutha emoyeni.
Okwamanje izinto zizoshintsha futhi i-Apple isivele iqashe yonke imikhumbi yezindiza yezimpahla ukukwazi ukudlulisa ngesikhathi nokwakha izigidi zamayunithi ezizosakazwa ukuthi kuzoba yini i-iPhone entsha, i-iPad entsha mhlawumbe ne-Apple Watch Series 4.
Uma siqala ukuhlaziya amahemuhemu akule nethiwekhi, i-Keynote kaSepthemba olandelayo izokuba yi-Keynote ehanjisiwe futhi ukuthi imikhiqizo emisha ayilindelwe nje kuphela kulolo chungechunge olukhona kodwa futhi nolusha lwalo. Ngakho-ke singaba ne-Apple Pencil entsha ye-iPhone PRO, ama-AirPod amasha anebhokisi elingenantambo eduze kwesisekelo sokushaja se-AirPower futhi i-iPad entsha ene-FaceID eceleni kwe-Apple Watch Series 4 entsha eguqukayo.
Abezindaba abaningana baxhumane nezinkampani ezithutha imithwalo yomoya futhi bakuqinisekisile ukuthi abanakho ukutholakala kwezindiza ngoba bonke banenkontileka yokusatshalaliswa kwemikhiqizo yesethulo esisha, okushiya kungangabazeki ukuthi kulokhu i-Apple ifuna ukuthi isitoko sijwayelekile
Kodwa-ke, le ndlela yokwenza izinto ayijwayelekile ku-Apple futhi into ejwayelekile ukuthi kunesitoko esincane kakhulu emavikini okuqala, okwandisa ukulindela ukuthi kuzobe sekuthengiswa ngejubane le-breakneck. Sizobona kwenzekani ku-Keynote elandelayo okufanele ibe ngo-Septhemba 12, 2018.
Kuyathakazelisa kakhulu, ngifisa ukuba nemininingwane ecace bha yokuthi isebenza kanjani nokuthi iziphi izinzuzo kunalezo esezikhona, ngoba zonke ziyafana, zigcizelela "ukusebenza okuphezulu", kepha lapho isikhathi sifika kuyafana ngokufanayo, bayakwenza futhi benza ngokufana nakho konke.