Impi yethunzi phakathi kwe-Apple Music neSpotify ibilokhu iqhutshwa isahluko esisha namhlanje, ngemuva kokuthi ibhekane nezinkampani zombili ehlobo eledlule lapho inkampani yaseSweden isola khona i-Apple ngokuncintisana okungafanele ngokungakwazi ukunikeza imibandela efanayo ne-Apple kubasebenzisi bayo, ngenxa ama-30% ukuthi ipulatifomu ye-Apple ihlala nomqondo wekhomishini. Lesi sahluko esisha sihlobene nesigaba sokusayinwa kwabasebenzi. Inkampani ezinze eCupertino isanda kumemezela ukuthi isayine i- owayeyinhloko yezobudlelwano berekhodi likaSpotify uSteve Savoca, owashiya isikhundla sakhe nenkampani yaseSweden ngo-Agasti odlule, ngemuva kokusebenza lapho iminyaka emihlanu edlule.
Asisazi isizathu sokuhamba kwakhe, kepha kungenzeka kakhulu ukuthi iSpotify ayihlekiswanga yilesi simemezelo. Njengamanje uRob Harvey uyisikhundla sikaSavoca kuSpotify, ngubani Uqashwe yi-Apple ukwenza isikhundla esifanayo owawusenkampanini yakho yangaphambilini. Abakwa-Apple bakuqinisekisile ukusayinwa kwabo bethi bafuna ukugxila ekuqiniseni ubudlelwano nezinkampani ezincane zokuqopha kanye namalebula azimele ikakhulukazi aphesheya.
USavoca wayenjalo okunye kokuqala okusizakale ukuthi iSpotify isayine lapho ifika e-United States. Phambilini ubesebenzela iDomino Records ngaphezu kwamanye amalebula. Njengamanje uyingxenye yeMusic Business Associaton, eyayaziwa ngeNARM. Njengamanje iSpotify iyanqoba empini yomculo osakazwayo, onababhalisi abangaphezu kwezigidi ezingama-40 zezigidi ezingama-20 i-Apple Music enazo njengamanje. Kusukela kwethulwa i-Apple Music, inkampani yaseSweden ibone inani lababhalisile landa njengoba insiza yokusakaza umculo yakwa-Apple yenze.
