Ngendlela efanayo uMlando nempilo uqobo olusikhombisa ngayo nsuku zonke ukuthi akukho lutho olumnyama ngokuphelele futhi akukho okumhlophe ngokuphelele, nokuthi ama-nuances aphakathi kwawo angumthombo wengcebo nokutholakala, "Incwadi kaSteve Jobs" ifika izobeka amakhadi etafuleni futhi ivume unomphela ukuthi umsunguli kaPstrong, NEXT kanye ne-Apple wayengeyena nje umuntu onobuhlakani bokubonwayo abaningi abadwebayo, kodwa futhi hhayi kuphela i-ogre egocentric abanye abaningi abalwela ukusenza sibone.
USteve Jobs, othandwa njengezondwayo
Angingabazi ukuthi uSteve Jobs wayenezincwadi eziningi ezandleni zakhe kukho konke ukuphila kwakhe, kepha lena akuyona enye yalezi zincwadi iminyaka edlulile eshalofini, "Incwadi kaSteve Jobs", incwadi yempilo yakhe nemibono yakhe iyafezeka, umsebenzi wokuqala othi kusukela lapho ekhala futhi ekhala ngokunyamalala ukhuluma ngokuqonda okuphelele futhi ngaphandle kwezakhiwo ukuthi uSteve Jobs wayengubani ngempela. Indaba enzima, eyinkimbinkimbi, kwesinye isikhathi iba nesihluku, kepha ngaphandle kokungabaza nayo iyamangaza futhi ivuselele.
Kepha uma ukutadisha umlando kusifundisa okuthile, kungukuthi kungaba ubuwula ukuzama ukuqonda "Incwadi kaSteve Jobs" ngaphandle kokubazi kuqala labo abaguqula izimpilo zabo zibe ngamazwi.
Abalobi bayo
UBrent Schlender noRick Tetzeli bangababhali be- "Incwadi kaSteve Jobs", umsebenzi indlu yokushicilela esilethele wona eSpain Isinyathelo esingalungile. Owokuqala uyintatheli enomsebenzi wobuchwepheshe obude, uhlala exhumana nabaphikisi balokho okubizwa ngokuthi yi-digital revolution; ngemuva kweminyaka eyishumi ku The Wall Street Journal, yahlanganiswa njenge 
umhleli ezinhlwini ze fortune, njengamanje ongumhleli omkhulu, into ayihlanganisa namakhono akhe njenge-saxophonist emaqenjini e-jazz nama-blues ahlukene.
Ngasohlangothini lwakhe, uRick Tetzeli, obeyisekela lomhleli walo magazini fortune, uthathwa njengomunye wochwepheshe abakhulu baseMelika ezindabeni zobuchwepheshe nezezezimali.
Bobabili bakhile "Incwadi kaSteve Jobs" kusukela ekuqaleni, kude nentshisekelo yosomathuba abaningi abayibonile ezikhathini zangaphambi nangemva nje kokufa kwalomboni. Umsebenzi ohlanganyelwe abawudingile iminyaka emithathu yocwaningo kanye nezingxoxo zokubeletha lo msebenzi ngenxa yolwazi nokuzindla. Kepha mhlawumbe into ethakazelisa kakhulu ulwazi olujulile uBrent Schlender analo lwesithelo semisebenzi seminyaka engama-25 yokwelashwa ngokuhlanganyela.
Izalwa kanjena "Incwadi kaSteve Jobs", i-biography engaphezulu kakhulu kwe-biography futhi ethi, ngaphandle kokuphazamisa eminye imisebenzi efanayo ethokozisayo, inikeza okungajwayelekile ukubonwa ngobulukhuni ekhasini ngalinye lalo, isimema ukuba siqhubeke nokufunda, ukufunda nokufunda.
I-metamorphosis ye-genius eyinkimbinkimbi
UBrent Schlender uthi “Angisakhumbuli usomabhizinisi oseshintshile (futhi othuthukile) njengoSteve. Izimfanelo zakhe ezimbi azange zinyamalale, kodwa wafunda ukuzazi kahle ”. Kula magama kulapho sithola khona ingqikithi ye- "Incwadi kaSteve Jobs" onamakhasi asenza sibe nelungelo lofakazi be-postmortem bokuguqulwa komzimba hhayi komlingiswa, kepha komuntu.
La "masela" amabili, uSteve Jobs noSteve Wozniak, abasunguli be-Apple, abayibonanga le nkampani ngendlela efanayo. KwezeMisebenzi, i-Apple "ibiyinkampani engajwayelekile ebizokwenza i-computing ibe ngeyomuntu," futhi ibizokwenza lokho futhi ngenhlangano "eyinselele engahambisani nabaphathi." Lesi sici, esivele sikhona ekhasini lokuqala lale ncwadi, sikhomba ukuthi uJobs wayengumuntu obekade engafuni ukuyeka izinhloso zakhe, kepha imicimbi ezayo izomenza afunde okuningi. Futhi shintsha.
Kusuka ku- "The Garden of Allah" kuye kokuthi "Batshele ukuthi ngiyisilima", okuhlangenwe nakho kukaSteve Jobs nezikhubekiso kwamenza washintsha, kepha akaze ayeke imibono yakhe
Ikhasi ngalinye le- "Incwadi kaSteve Jobs" uphendula imibuzo esisalindele impendulo yayo, noma okungenani impendulo ecacile.
Ehlanjululwe futhi waphonsela ngaphandle umnyango wangemuva wenkampani ayesungule, uJobs akazange anikezele. Wasungula i-NexT, wathatha uPstrong (yize ayekwenzile phambilini), futhi kwakungalesi sikhathi esiphakathi nempilo yakhe lapho abona khona uguquko olukhulu kakhulu:
"KuPstrong wathola, noma ngabe ngokungabaza nangokuphikisana nemvelo yakhe, ukuthi kwesinye isikhathi kuyakhokhela ukunika abantu abanamakhono isikhala abasidingayo", kodwa wafunda nokuthi angayisebenzisa kanjani inkampani ngoba "Ngaphandle kwezifundo ezifundwe ePstrong, bekungeke kube isenzo sesibili esihle sika-Apple, ”kuphetha uSchlender.
ULaurene Powell noSteve Jobs
"Incwadi kaSteve Jobs" kugcwele ubufakazi obukhombisa ubuqiniso bemicimbi umfundi ayiphilayo. Uzibona kanjani, abanye bambona kanjani, izitatimende ezidonsela lokho kuguquka kobuhlakani, izingxoxo ezichaza ulaka lwakhe olubi, ngisho nesihluku sakhe ngezikhathi ezithile, kepha futhi nobuhlakani bakhe.
Futhi-ke, emakhasini ayo acishe abe ngamakhulu amahlanu oMlando, akuyona yonke into eyibhizinisi noma ubuchwepheshe, kukhona nendawo yothando. Isahluko seshumi nantathu sisiyisa "eStanford" lapho kwahlangana khona uJobs owayengaba uthando lwempilo yakhe, uLaurenne. Ubefunda eBusiness School yale nyuvesi kanti uJobs waya lapho ukuyofundisa: "Wayengaphambili futhi angikwazi ukususa amehlo ebusweni bakhe," kusho uJobs. Ngilahlekelwe yintambo futhi ngaqala ukuzizwa nginesiyezi esincane. " Okuthile okusekelwa nguLaurenne ngobufakazi bakhe: “Iqiniso liwukuthi, angivamile ukumbona ethukile kangaka.
ULaurene wahlala eceleni kwakhe kwaze kwaba yilolo Lwesibili, u-Okthoba 5, 2011, lapho umdlavuza wambulala Steve Jobs. Emashumini amabili edlule, u-Apple wayeyindalo yakhe, uLaurenne umuntu ayehlala efuna ukuba naye:
“Uma uhlaziya lokho achithe isikhathi sakhe esiningi kukho, uzobona ukuthi uhambe izikhathi ezimbalwa kakhulu nokuthi ubengakaze aye ezingqungqutheleni noma kuleyo mihlangano abaphathi abathanda ukuya kuyo kakhulu. Bengifuna ukufika ekhaya ngidle isidlo sakusihlwa, ”kusho uTim Cook.
Steve Jobs Ubuyele e-Apple, ekhaya, cishe eminyakeni eyishumi ngemuva kokukhashelwa. Le nkampani ibisilahlekelwe yindlela yayo futhi nokuqothuka sekusondele. Esindisa amabanga, uMsebenzi wayenguMsindisi owafika ukuzomvusa. Kwakunjalo-ke. Ngokushesha kwafika iMac, i-iPod, i-iTunes kanye nempumelelo enkulu yenkampani, i-iPhone, isango lezinkulungwane zabantu ababengazi neze nge-Apple. Futhi-ke, i-iPad.
U-Apple, onemisebenzi esiholayo, usendleleni yokuba yilokho okuyikho namuhla, inkampani ebaluleke kunazo zonke emhlabeni, ethandwa futhi izondwa ngokulinganayo, ngomfanekiso nangoSteve uqobo.
Ngaleyo minyaka, uTim Cook waba ngaphezu kakhulu kwesikhulu senkampani. Indoda yesandla sokudla sikaJobs, ungene esikhundleni sakhe amahlandla amabili lapho umdlavuza uholele ekhefini lakhe lokugula. USteve Jobs wayesevele ekhethe ozongena esikhundleni sakhe, wayefuna kube ngumuntu ovela ngaphakathi, wayengaphinde akhubeke entweni efana nomthengisi wamanzi we-bubble, wayefuna uTim Cook. Usho kanjalo uCook "Incwadi kaSteve Jobs" Uzithole kanjani lezi zindaba ngeSonto, ngo-Agasti 11, lapho uJobs afonele umphathi omkhulu wamcela ukuthi eze azombona:
"Ngifuna ukukhuluma nawe ngento eyodwa," wangitshela. Ngaleso sikhathi wayengasaphumi endlini futhi, lapho ngimbuza ukuthi ufuna ngidlule nini, wathi "manje", ngaya khona. Ungitshele ukuthi ufuna ngibe yi-CEO entsha yenkampani. Ngesikhathi ethi kubonakala kimi ukuthi wayekholelwa ukuthi uzophila isikhathi eside kakhulu ngoba sangena empikiswaneni ende yokuthi ngabe kunengqondo yini ukuthi ngibe yi-CEO yena aqhubeke nokuba ngumengameli. "Yimiphi imisebenzi onayo manje ongafuni ukuqhubeka nokuzivocavoca umzimba?" Ngimbuzile.
Kwakuyinkulumo ethakazelisa kakhulu, ”kunezela uCook ngokumamatheka okunesibindi. "Uzothatha zonke izinqumo," wangitshela. Ngathi: "Ima kancane, uphendule umbuzo phambi kwami." Bekufanele uze nento ephathekayo ngakho ngimbuze ukuthi: "Usho ukuthi uma ungiletha isikhangiso futhi ngiyasithanda, ngingasivuma ngaphandle kwemvume yakho?" Ahleke uSteve. "Ngiyethemba-ke okungenani ubuza umbono wami!" Ebabaza. Ngimbuze kabili noma kathathu ukuthi unesiqiniseko yini ngaleso sinqumo ngoba bekubonakala kimi ngaleso sikhathi ukuthi wayeseluleme kancane. Ngangivame ukuma endlini yakhe phakathi nesonto nangezimpelasonto ezithile futhi njalo lapho ngimbona kwakubonakala kimi ukuthi ungcono. Naye wazizwa engcono. Ngeshwa iqiniso lalihlukile.
Ukuthembela kukaSteve Jobs kuTim Cook kwakuphelele; babengaphezu kosebenza nabo, babengabangani, abangane abahle: “USteve wayengafuni ukuthi thina [emva kokufa kwakhe] sizibuze: USteve wayezokwenzenjani esikhundleni sami?” futhi uSteve wayazi ukuthi uCook wayezoba umuntu ongafuni angazibuzi lowo mbuzo.
Ngemuva kokuthuthuka okusobala, impilo kaSteve Jobs iye yambi phakathi kwamasonto ambalwa. Sesiyazi ukuphela.
"Incwadi kaSteve Jobs" Kungumsebenzi ophelele oboniswe ngeziqephu eziningi, imininingwane, izingxoxo nezitatimende ezisivumela ukuthi sikukholelwe esikufundayo. Uma ungivumela, umsebenzi wezintatheli ogcwele ngokugcwele.
Kunezinto eziningi engizishiye emthonjeni wenkino, kepha akusiwo umbuzo wokudalula yonke into, kunokukukhuthaza ukuthi uyifunde, ngoba uyiphila ngenjabulo efanayo naleyo engiyenzile.