Inzalo yokugcina i imvelo namandla avuselelekayo iba ngokubonakala kakhulu kuziphakamiso zika-Apple. Kulo nyaka inkampani ugqokise ama-Apple Stores akhe ngombala oluhlaza ukufundisa bonke abasebenzi bayo kanye namakhasimende ukuthi khuthaza umkhankaso wokuqwashisa kanye nemfundo yokunakekelwa komhlaba.
Ngenhloso efanayo, phakathi Izinsuku eziyi-10 zika-Ephreli odlule, I-Apple isebenze ngokubambisana nabathuthukisi bayo ukuxhasa umkhankaso wokusiza iplanethi nge-en qalisa ezinye izinhlelo zokusebenza okuqukethwe okubandakanyayo nokufundisayo okubizwa nge- «izinhlelo zokusebenza zomhlaba".
Inhlangano I-WWF -Ukuzijabulisa Kwezilwane Zasendle- isanda kwenza umphakathi nge-webhusayithi yayo nakuma-social network ayo sibonga ukusebenzisana okunikezwa yilabo abavela kuCupertino ukusekela imbangela yokuxhasa ukunakekelwa nokongiwa kwemvelo.
Sekuqoqwe amadola angaphezu kwezigidi eziyisishiyagalombili ngalezi zicelo ekuthengeni kwabo, imali yabo eqondisiwe ngokuphelele ekuqondeni. Kusuka kusoseshini kushicilelwe izitatimende ze UCarter Roberts, UMongameli kanye ne-CEO ye-WWF:
«Kungihlabe umxhwele ukuzinikela okwethulwe yi-Apple nabathuthukisi bezicelo kulo mkhankaso. Ubuhlakani nomzamo wobuqhawe ukwazile ukuletha imishini yethu nomsebenzi wethu kubantu ngendlela enkulu. Siyathemba ukuthi lezi zicelo zoMhlaba zishiye uphawu lwaphakade kuwo wonke umuntu obambe iqhaza nokuthi bazogqugquzela igagasi elisha labalondolozi bemvelo. "
U-Apple ubesevele esebenzisana neWorld Wildlife Fun ngo-2015 kuphrojekthi yokuvikela amahektare angamahlathi angama-1 eChina. Inkampani kaTim Cook iyaqhubeka nokuqinisa ukuzibophezela kwayo ngokulondolozwa kwemvelo nokwakha imifelandawonye edingeka kakhulu futhi ekhiqizayo ezosebenza njengesibonelo sokwazi i isimo esiyingozi semvelo.
