Pazuva rino, Kukadzi 24, 1955, Steven Paul Jobs akazvarwa, murume akachinja nyika yekomputa. Isu tinokusiira iwe zvimwe zvido nezve iyi tekinoroji guru.
"Innovation haina chekuita nemadhora mangani muR & D yauinayo […] Zviri vanhu vauinaro, mashandisiro aunoita uye kuti unowana zvakadii. » (Steve Jobs)
"Kuva murume akapfuma kumakuva hakundifarire ... Chakakosha kwandiri kuenda kunorara manheru ega ega ndichiziva izvozvo takaita chinhu chinoshamisa. » (Steve Jobs)
"Iye design mweya wezvose zvakasikwa nemunhu. " (Steve Jobs)
"Ndiye zvinonyanya kufadza kuva pirate pane kupinda muchikepe. " (Steve Jobs)
"Iwe nguva ishoma, saka usazvipambadze nekurarama hupenyu hweumwe munhu […] Usarega ruzha rwemafungiro evamwe vanhu ruchimomotera izwi rako remukati. " (Steve Jobs)
"Nguva zhinji vanhu havazive zvavanoda kusvikira wamuratidza. (Steve Jobs)
"Iyo innovation ndizvo zvinosiyanisa mutungamiri nemuteveri. " (Steve Jobs)
“Ndine chokwadi chekuti hafu yezvinhu zvinoparadzanisa vemabhizimusi vakabudirira nevasina kubudirira ndizvo kutsungirira. » (Steve Jobs)
«Isu tinofunga nezvekutarisa terevhizheni kuti tidzike yedu ubongo, uye pakushandisa komputa patinoda kuibatidza zvakare. » (Steve Jobs)
Munhu munguva dzakaoma
Yekutanga yeanecdotes pamusoro paSteve Jobs inotidhonza semunhu wepedyo, anokwanisa kuve mune yakaoma nguva. Inoratidza iyo rimwe divi rako pachako yemubatanidzwa weApple, apo Heidi Roizen (mukuru wekambani yakagovera software yeMac) akarasikirwa nababa vake.
Musi waKurume 1, 1989 Steve akandidaidza kuti tikurukure nezve kutaurirana, uye sezvo yaive Steve ndakadaidza kufona, kunyangwe ndanga ndangoziva husiku hwapfuura kuti baba vangu vakafa kamwe kamwe ndiri parwendo rwebhizimusi muParis. Pandakaudza Steve zvainge zvaitika, akabva ati, saka urikushandirei? Unofanira kuenda kumba. Ndiri kuuya.
[…] Akandikumbira kuti nditaure pamusoro pababa vangu, kukosha kwavo, izvo zvandaifarira kwazvo nezvavo. Amai vaSteve vakanga vashaya mwedzi mishoma yapfuura, saka ndinofunga ainyanyozivikanwa nezvaainzwa uye nezvaaifanira kutaura nezvazvo. Ndichagara ndichifunga nekuonga zvaakandiitira nekundibatsira kuchema.
Iyo iPhone prototype
Marc Andreessen aive nerukudzo rwekusangana neiyo iPhone isati yaratidzwa (2007). Mwedzi mishoma yapfuura akakwanisa kuona prototype yeiyo smartphone pavakadya, uye sevamwe panguva iyoyo aive nekukahadzika nezvemudziyo kubudirira.
Mukudonha kwa2006, mudzimai wangu, Laura, neni takaenda kunodya naSteve nemukadzi wake anodakadza Laurene. Akagara kunze kweresitorendi iri kuCalifornia Avenue muPalo Alto, akamirira tafura, husiku husina hunyoro muSilicon Valley, Steve akaburitsa yake yega prototype iPhone kubva muhomwe yejean ndokuti, huya, ndikuratidze chimwe chinhu. Akanditora parwendo kuburikidza neese maficha uye kugona kwechigadzirwa chitsva.
Mushure mekuenzana kwakaringana kwezvishamiso uye zvishamiso, ndakabuda nemhinduro. Ndichinyanya kufarira BlackBerry, ndikati kwaari, wow, Steve, haufunge here kuti kusava neyakakosha keyboard ichave iri dambudziko? Vanhu vari kunyatso kuve vakanyora vakananga pachiratidziri here? Akanditarisa mumaziso chaimo neziso riya rinopinda ndokuti ndokuti, vachazozvijairira.
Panguva iyoyo zvaive zvakaoma kufunga kuti kubheja kwe iPhone kwaizoshanda, iyo yekare RIM yakaseka pakushaikwa kwekhibhodi, kunyangwe Steve Ballmer akashamiswa nezvinhu zvakawanda zveiyo iPhone. Makore matanhatu gare gare musika wachinja zvakanyanya.
Krisimasi mweya
Regis McKenna, mumwe wevakuru veApple uye mukuru wenzvimbo ye Marketing Muma80 aive mumwe wevashandi vepedyo vaSteve musi iwoyo. Mu Navidad Muna 1998, makore gumi mushure menguva yavo pamwe chete, vaive neimwe yezvinyorwa zvinonyanya kufarira nezvaSteve Jobs.
Muna 1998 mudzimai wangu neni takatenga maMacs mashanu sezvipo zveKisimusi kuvazukuru vedu. Takavatarisa vachivhura zvipo zvavo, uye Molly ane makore mashanu paakavhura iMac yake, akati, hupenyu hwakanaka. Nehurombo, iMac yaMolly yaive nedambudziko. Mushure mekuishandisa kwemaawa akati wandei, dhisiki dhisiki rakatadza kuvhurwa. Mutengesi zvakare akandiudza kuti ivo havana kupihwa mvumo yekuchinjisa michina yacho neimwe nekuda kwemutemo weApple. Kugadziriswa kwacho kwaizotora mavhiki akati wandei, akandiudza.
Ini ndakatumira tsamba kuna Steve ndikabvunza nezve Apple yekudzoka mutemo wechigadzirwa chitsva. Mumaminitsi mashanu foni yakarira. Aive Steve. Akandibvunza kuti dambudziko nderei uye zita remutengesi. Ndichakubhadharisa, akadaro. Maminetsi mashoma gare gare foni yakarira uye yakanga iri mutengesi ane hanya zvikuru. Ndine iMac nyowani pano yemuzukuru wake, akadaro. Ndakatumira Steve tsamba, ndichimutenda uye kumuvimbisa kuti akaita kuti Kisimusi yemuzukuru wangu ive nemufaro mukuru. Steve akabva apindura neyakareruka: Ho, ho, ho.
Parizvino, vazhinji venyu muchaziva kuti kana yako iPhone kana chero chishandiso chine dambudziko, shanduko muApple Chitoro cheiyo nyowani ingangoita otomatiki. Basa revatengi nderimwe remasimba aApple, uye pamwe kukura uku kwaive nechokuita nekuchinja mutemo wekudzoka.
Zano rekudzokera kuApple
Pakati pezvinyorwa zvakawanda pamusoro paSteve Jobs naMcKenna, pane chimwe chinonyanya kushamisa, chakaitika muna 1985, achangodzingwa mabasa kuApple. Panguva iyoyo akange abviswa pakambani yaakagadzira, uye nekuvamba NEXTAsi ramangwana rakamubata akashamisika.
Steve akati Apple inogona kana kubatsirwa nekuenda kwake. Kambani yako nyowani inogona kugadzira tekinoroji inogona kushandiswa neApple zvobva zvabatsira kambani.
Zvichida tinogona kugadzira chigadzirwa chitsva chinobudirira chinowedzera chigadzirwa cheApple uye chinoita kuti vatenge kubva kwatiri, Steve akandiudza.
Muna 1996, Apple yakatenga NeXT, ichibvumira Mabasa kudzoka sa CEO kukambani yaakavamba nekugonesa kumutsidzirwa kwekambani yatinoziva nhasi, uye iyo yakagadzira zvigadzirwa zvakawanda zvinobudirira.