Interbrand yakazviita zvakare kune rimwe gore. Yakazivisa Apple sekambani inonyanya kukosha. Pamusoro pemamwe makambani anotungamira mune zvehupfumi zvakadai seAmazon kana Google. Nezvo. Iyo Cupertino-based kambani yanga iri munzvimbo yekutanga kwemakore manomwe akateedzana.
Chidzidzo hachi tarise chete pane zvakanakira zvinogadzirwa nekambani, inotarisawo zvimwe zvikonzero zvinoita kuti inyanye kukosha. Kubva pane zvaunoona, inoramba ichichengetedza zviyero zvinoita kuti iwane nzvimbo yekutanga.
Apple ikambani inotarisira vanhu vayo.
Chimwe chezvikonzero nei kambani yakunda nzvimbo yekutanga muchidzidzo ichi zvakare, ndiyo mabatiro ainoita vashandi vayo uyezve vashandisi vayo uye zvinoita sekunge mundima iyi, haina muvengi. Isu tese tinoziva matambudziko akambove neAmazon, semuenzaniso nekuramwa kwevashandi vayo nekuda kweshanduko imwe chete yechibvumirano chevashandi. Chinhu chisingafungidzike paApple.
Ini ndinofungidzira kuti zvimwe zvezvikonzero zvakafungidzirwa neInterbrand kuzvipira kwaApple kutamira kuUS uye kurwira kwainoita mundima iyi. kupokana nesarudzo dzakaitwa naDonald Trump. Kuzvipira kwekambani yeAmerica kune simba rinowedzerwazve kana kukurudzira kwainoisa mukuvimbisa kuvanzika kwevashandisi.
Mugore rino Apple, yatora chinzvimbo chekutanga pamusoro Google neAmazon, ayo anoverengera wechipiri newechitatu zvichiteerana. Izvo zvakazviwanawo nekusimudza 9%. Iwo ekutanga gumi emakambani akakosha, maererano neshumo iri seinotevera:
- apuro
- Amazon
- Microsoft
- Coca-Cola
- Samsung
- Toyota
- Mercedes
- McDonalds
- Disney
Izvo zvinhu zvinoshandiswa neInterbrand zvizere gumi: kujekesa, kuzvipira, kutungamira, kupindura, kukosha, kuzvipira, kusiyanisa, kuenderana, kuvimbika uye kuvepo.
Iyo inokwezva yakanyanya kutariswa ndeyeyekuzvipira. Zvinoreva, kunzwisiswa, kutora chikamu uye kuzivikanwa kwevashandisi neiyo mhando. Pano Apple inotsvaira vamwe, nekuda kwechiyero chekugutsikana kwevashandisi veApple.
Zvisinei, Apple yasvikawo panhamba yekutanga nekuti kukosha kweiyo Apple mhando ndekwe 234 madhora mabhiriyoni emadhora. Hapana.