Kwemakore, hukama pakati paBill Gates naSteve Jobs hwave hwakaomarara uye isu tinogona kuudaidza rudo-ruvengo hukama, asi kana zvisiri zvaBill Gates, Apple haigone kuve kambani ine musika muhombe capitalisation yenyika, zvese zvinofanirwa kutaurwa.
Bill Gates naSteve Jobs vakatarisana muhondo dzakasiyana siyana mukati memakore avo ekutanga, kunyanya mukukakavadzana kwemakore ekutanga umo vakapomera mumwe nemumwe kutevedzera mushandisi interface avo mashandiro. Mubvunzurudzo yekupedzisira yakapihwa naBill Gates, anosimbisa kuti Apple ikambani inoshamisa.
Achitaura neCNBC, mubvunzurudzo kumusangano wevashandi veBerkshire Hathaway, Gates akataura kuti "makambani ezve tekinoroji ane nzvimbo yakasimba kwazvo yekuwana izvozvi, asi Apple ine chinzvimbo chakasimba kupfuura zvese." Makomendi anoreva Warrent Buffet ichangobva kudyara muApple, uyo aive akagara padivi pake. Bill Gates akasiya Microsoft mu2014 uye anotsaurira yakawanda yenguva yake kunheyo yayo yaanoshanda pamwe nayo mumasangano ese aanoona seakakodzera, uye nenzira yacho akawanda. Parizvino ari nhengo yebhodhi revatungamiriri veBershire Hathaway.
Warren Buffet, anovimbisa mubvunzurudzo imwechete kuti chikonzero chekudyara zvinoenderana nemaitiro anoita vatengi kune tekinoroji uye nezve chero zvataurwa pamusoro pehunhu hwezvigadzirwa. Muchokwadi, Buffet yakabvuma muhurukuro imwechete iyoyo ndanga ndisina iPhone kusvikira mumwe wevaimuziva akamutumira iPhone X nguva pfupi yadarika. Buffet akataura zvakare kuti "hunhu hwevatengi nechinhu, zvavanoita nacho, zvinova sei chikamu chehupenyu hwavo, icho chandinozvisimbisa kuita mari dzangu mumabhizimusi ese andirimo."