Kuti Apple yakagara "yasara" hachisi chinhu icho panguva ino chinokatyamadza chero munhu, zvisinei, iwo mafungiro anoita kunge akakwidziridzwa munguva pfupi yadarika nenzira yekuti iyo kambani ingadai yakagara mu "tsika yekuzvitutumadza", chinzvimbo chingadai chakabatirira kumashure uye kunyange kudzivirira kutengwa kukurus izvo zvaizo gadziridza zvirongwa zvekambani zvekubuditsa vhidhiyo
Chirevo chakaburitswa neBloomberg chinopinda muApple M & A maitiro ekushanyira mamwe makambani, ichiratidza "kuzvitutumadza" kunoratidzwa neApple mukutaurirana kwakadai.
Apple inosarudza kuita kutenga
Zvinoenderana nenzvimbo dzakasiyana dzakabvunzwa na Bloomberg vakashanda naApple mumunda wekushambadzira uye kushambadzira, iyo kambani inoramba ichirwira kuwana bhizimusi hombe kubva pasi, kunyangwe paine "akateedzana equirks", kusanganisira kuramba kwake kushanda nemabhengi ekudyara mari, kusava neruzivo mukutenga kukuru, uye pachena "kupesana nenjodzi." »
Apple iri vanofarira zvakanyanya, uye vanokwanisa, mukugadzira masevhisi avo pane kuvatenga zvakananga kubva kumukwikwidzi, pamwe neapo neapo kunze kwakadai sekutora kwa2014 kweBeats uye nekumisikidzwa kweApple Music
"Nhanho yekutanga muM & A ndeyekuva nekutenda pamusoro pezvauri kuda kuita," akadaro Eric Risley, maneja wepamberi paA Architect Partners LLC iyo yakataurirana nezve Apple. "Apple, pamwe inopfuura yakawanda, inonzwa kuti inokwanisa kwazvo kuvaka zvinhu" pane kuzvitenga, akawedzera. Mutauriri weApple akaramba kutaura.
Sekureva kwevaongorori vakati wandei nevashambadzi vakabvunza, Kufamba kukuru kunotevera kwaApple kunofanirwa kuve kwekutora sevhisi yekushambadzira vhidhiyo. Iyo kambani yatanga kufambira mberi kusimbisa iyo yekutanga audiovisual zvemukati kupatsanura paApple Music, ne Carpool Karaoke: Iyo Series y Planet yeZva izvo zvinosvika gore rino rinotevera, asi vaongorori vanoti unoda chinhu "chakafanana neNetflix kana Amazon Prime Vhidhiyo."
Apple ichada dhizaini hombe kupfuura iyo Beats kutenga muna 2014
Erick Maronak, mukuru wezvekudyara kuVictory Capital Management, anoti Apple "ichafanirwa kutsvaga chimwe chinhu chakakura kupfuura kuwanikwa kweBeats" kuti isvike pachinangwa che $ 50.000 bhiriyoni mumari yebasa. Izvi zvinogona kusanganisira zvimwe zvinogoneka kwazvo midhiya kuwanikwa senge Walt Disney kana Tesla, sekucherekedza kunoita muongorori weBaird William Power.
Chimwe chinangwa chine musoro, uye icho chakatouya pamberi panguva dzakasiyana, ndeche Netflix, pese panowanikwa chimwe chinhu senge kambani "inoda inosvika imwe hombe online vhidhiyo yekutora" inotaurwa.
Asi kunyangwe pano, vamwe vaongorori nevashambadziri vari kukurudzira kutora kukuru, kunyanya mukushambadzira vhidhiyo pamhepo. Apple yatanga kugovera mavhidhiyo kuburikidza nebasa remimhanzi, uye kugovana vamwe vanopa vhidhiyo pane yayo nhare mbozha TV, asi haina sevhisi yakafanana neNetflix kana Prime Vhidhiyo kubva kuAmazon.com Inc.
NeChishanu, muongorori weSanford C. Bernstein, Toni Sacconaghi akati Apple inoda imwe chete yekutenga muvhidhiyo yepamhepo. Kuti isvike pachinangwa chayo chemadhora makumi mashanu emadhora, kambani inofanirwa kuwana imwezve $ 50.000 bhiriyoni mumari yebasa mumakore mana anotevera, kupfuura izvo zvainogadzira. Netflix Inc. yakapera 13.000 nekutengesa kwemadhora asingasviki mabhiriyoni mapfumbamwe emadhora, saka kunyangwe kutenga iro bhizinesi kunogona kukwana, akaongorora akadaro
Maitiro eApple haagare achishanda
Apple's procurement team ine vanhu gumi nevaviri vanotungamirirwa naAdrian Perica. Mazhinji ezvekupihwa "anoitwa panodiwa mainjiniya ekambani.", saka timu iyi inosangana neApple mainjiniya anovayambira pane zvingangowanikwa zvekutora zvinokwezva.
Zano rake rinoshanda nemazvo kumabhizinesi madiki, asi kwete zvakanyanya kune makuru madhiri:
Apple inoramba kushanda nemabhangi ekudyara mukuyedza kushanda zvakanangana nemamwe makambani manejimendi. Izvi zvinoguma nemhepo yekuzvitutumadza, sekureva kwaEric Risley, uyo akataurirana nezvezvibvumirano neApple, achienderera mberi achiti "vakajaira kugona kupaza nekuwana hupfumi hunokwezva."