Mid ka mid ah badeecadaha sida aadka ah u soo jiitay dareenka Apple, maahan oo keliya naqshadeynta laakiin sidoo kale waxqabadkeeda aadka u wanaagsan, waxaan ka helnay AirPods, aalad loo arko inay tahay mid ka mid ah wax soo saarka Apple taariikhda oo dhan. Suuqa dhexdiisa waxaan ka heli karnaa tiro badan oo ka mid ah dhagaha dhagaha ee wireless-ka dhabta ah.
Si kastaba ha noqotee, boqorka qaybtan inta lagu jiro 2018 wuxuu ahaa AirPods. Sida laga soo xigtay Counter Point, Apple AirPods waxay gaareen saamiga 60% dhagaha dhagaha ee wireless-ka runta ah ee suuqa dhamaadka sanadka 2018. Sikastaba, nambarkani wuxuu u egyahay inuu hoos u dhici doono bilaha soo socda sababo la xiriira xulashooyinka wanaagsan ee maanta suuqa laga heli karo.
Iyadoo ay weheliso AirPods, boosaska ugu sareeya ee iibka ee dhagaha dhagaha ee dhabta ah waxaan sidoo kale heleynaa Jabra Elite Active 65t, Samsung Gear IconX iyo Bose SoundSport Free, isla qiimaha kala duwan ee ka socda 150 illaa 200 oo doolar. Si kastaba ha noqotee, moodooyinka qaarkood ee ka hooseeya $ 100 ayaa sidoo kale leh guulo iib ah oo muhiim ah, in kasta oo ay ka hooseeyaan afarta waaweyn, in si uun loogu magacaabo.
Shirkadda 'Counter Point' waxay kormeer ku sameysay iibinta 15 sameecadaha dhagaha la 'oo run ah, iyadoo dhigeysa nooca Jabra oo kaalinta labaad galay iyo Icon X-ka Samsung oo saddexaad, iyadoo Mareykanku uu yahay suuqa ugu weyn, halkaasoo lagu iibiyay ku dhowaad 13 milyan oo unug, haraynaoo leh saamiga suuqa 24%oo ay ku xigto gobolka Aasiya (marka laga reebo Shiinaha) iyo Yurub.
Sida laga soo xigtay shirkadan, sababaha dadka isticmaala ay u doortaan AirPods inay yihiin ikhtiyaarka koowaad kuma tiirsanaan codka mudnaanta, kaliya 41% dadkii la wareystay ayaa sidaas sameeyay. Afarta weyn, Bose waxaa doorbiday kuwa raadinaya tayada codka 72% ee kuwa la daraaseeyay.