In kasta oo warku ka digayo in shirkadda Apple Watch ay hoos u dhac ku yimid iibintiisu, haddana waxay sidoo kale soo jeedinayaan in ay sii socoto joogtaynta booska koowaad. Intii lagu gudajiray rubuca koowaad ee sanadkan 2020, iibinta Apple Watch ayaa hoos udhacay laakiin kuma filna in laga saaro carshiga.
Canalys ayaa soo saartay warbixin taas oo lagu shaaciyey in Apple Watch uu lahaa iibyo kayar intii lagu jiray rubuca koowaad ee sanadkan marka la barbardhigo 2019. Sannadkii hore waxay iibiyeen wadar ahaan 6 milyan oo qalab halka 2020 ay gaareen 5,2 milyan.
Waxay yihiin tirooyin isdaba-joog ah waxayna xaqiijinayaan in kastoo ay hoos u dhaceen, haddana hegemony-ka Apple Watch weli wuu jiraa. Lambarka 1 kama saarto aalad kale oo lamid ah noocyada kale. In kasta oo ay jiraan moodallo wanaagsan oo suuqa yaalla, waxaad moodaa inaysan kufilanayn si aad boqorka uga fadhiisiso.
Mid ka mid ah cawaaqibta hoos u dhaca iibkaan ayaa aasaas ahaan sababi kara iibinta AirPods taas oo si xad dhaaf ah u koray. Isticmaalayaasha Apple ayaa doorbiday inay iibsadaan sameecadaha dhagaha marka loo eego Apple Watch. In kastoo si daacad ah gabi ahaanba waa is kaabayaan.
Baahida xoogan ee dibada looga qabo smartwatches ayaa gacan ka gaysatay yaraynta waxqabadka gaabiska ah ee Apple Watch ee Yurub iyo Waqooyiga Ameerika, taas oo ay sabab u ahayd macaamiisha Apple oo dareenkooda u weeciyay AirPods. sida a "waa in uu leeyahay" siyaada ah
Sidoo kale saamiga Apple ee suuqa ayaa hoos u dhacay. Laga soo bilaabo 46,7% ee 2019 ilaa 36,3% rubuckan koowaad ee sanadkan. Si kastaba ha noqotee, Apple waa inaysan ka walwalin gabi ahaanba, gaar ahaan markii ay noqotay shirkadii ugu horeysay ee gaarto qiime suuqeed gaar ah.
Suuqa waxaa loo go'aamiyay sida soo socota:
- Tufaaxa: 36,3%
- Huawei: 14,9%
- Samsung: 12.4%
- Garmin: 7,3%
- Fitbit: 6,2%
- Kuwa kale: 22,8%
Sida aan ka arki karno tirooyinka, Apple wuxuu isu keenayaa qiyam la mid ah sida saddexda magac ee soo socda wada. Marka Apple Watch wali waa boqor.