Sifunde ngephulo lika-Apple lokwazisa isithethi sayo nge-Siri eyakhelweyo, kwindibano yokugqibela yomqambi, ebibanjwe ngoJuni 2017. Emva kwehlobo, inkampani yabhengeza ukuba iyakulibaziseka kwintengiso, njengoko yayiphucula isithethi senkampani kwaye ngokwewebhusayithi yayo, siza kubona isithethi se-Apple kwiinyanga zokuqala ze-2018, ubuncinci e-US.
Ingxoxo-mpikiswano enkulu ibangele ukuba i-HomePod lag, nokuba iApple ihambile emva kwexesha kwimakethi yesithethi. Kulungile isifundo sityhila ukuba iApple izakufika ngexesha elifanelekileyo, kubude beemarike.
Ngokophando, i-2018 inokuba ngunyaka wezithethi ezi-smart kunye neempawu ezithile, ezinjengeKhaya laseKhaya. Isifundo siphuhliswe ngu I-NPR kunye noPhando lwe-Edison, ityhila phakathi kweminye imisebenzi ukuba umntu omnye kwabathandathu baseMelika abe nesithethi esihlakaniphile, kodwa eli nani lenyuke nge-128% xa kuthelekiswa noJanuwari 2017.
Inkokheli yentengiso yaseMelika I-Amazon Echo ene-11%. Okulandelayo sinako Ikhaya likaGoogle, ngesabelo se-4%. Le Krisimesi, Umntu omnye kwabalishumi uthenge isithethi. Kulo mzobo, abo bahlaziya isithethi okanye bathenga isithethi sesibini bayaphumelela. Nangona abo bafumana isithethi se-Apple okokuqala kubalulekile.
Abathengi bathenga isithethi esibanika ngaphezulu kwesixhobo esihlala sidlala umculo kuso. Ukuba ibabonelela ngomxholo ngakumbi kwaye ibaphazamise phambi kosapho kunye nabahlobo. Ngaxeshanye, isifundo sivelisa ukuba i-44% yabo bathenga isithethi esi-smart, sebenzisa iSiri ngakumbi ukusukela ngoko.
Ke ngoko, yonke into ibonakala ibonisa ukuba iApple iza ngexesha elililo: abantu baqala ukwazi izibonelelo zesithethi esihlakaniphile kunye nokufumanisa kwabo kwabelwana ngako nabo basondeleyo kubo. Nangona kunjalo, Sikulo mzuzu wokuqala, kwaye uApple ucinga ukuba abo bajoyina ngeli xesha, banokufumana iziphumo ezintle: uninzi alunaso isithethi esihlakaniphile, kwaye oku kukwiimarike ezinkulu ezinokufuna ukuba isithethi esi-smart kwiminyaka ezayo.
Into efanayo eyenzekileyo ngeApple Watch, apho uninzi lweApple lwalushiywe lixesha. Kwiminyaka kamva kuye kwaboniswa ukuba iwotshi yeApple yeyona Smartwatch ithengiswa kakhulu.