Ngokutsho kwedatha evela kwingxelo entsha ngo ISicatshulamu seSicwangciso, lInkampani yaseMntla Melika esekwe eCupertino yayiza kwenza ingxelo malunga ne-80% yeenzuzo zemarike yehlabathi ukuthengiswa kwezixhobo eziphathwayo. Ngapha koko, kuqikelelwa ukuba kwingeniso yehlabathi, exabisa i-53.700 yeebhiliyoni zeedola, i-Apple yenze i-44.900 yeebhiliyoni zeedola nge-iPhone.
Oku kusixelela ukuba nangona sine- isabelo sokuthengisa kwimarike ephantsi kakhulu, malunga ne-14.5%, ibeka kwindawo ye-2 ngasemva kwe Samsung (malunga ne-20.8%), inzuzo efunyenwe yi-Apple ekuthengisweni kweemveliso zayo ayinakulinganiswa.
Akukho nto intsha ukuba iApple ilawula uninzi lweenzuzo zoqoqosho kwintengiso. Kakade ngasekupheleni kwe-2014 kunye ne-2015 yokuqala, i-Apple ihlehlisiwe Android ukuya kwi-11.3% yenzuzo iyonke, nasemva nje kokufumana isabelo semarike ye-92% yenzuzo yemalike iyonke, iirekhodi eziphezulu kwiminyaka yakutshanje.
Ezi datha zithetha kakuhle kakhulu ngenkampani yaseMntla Melika, ebona indlela nganye yeemveliso zayo ezinenzuzo ngayo, kwaye kubi kakhulu kwezinye iinkampani, ebonisa ukuba nangona befumana i-quotas yokuthengisa ephezulu kakhulu kunezo zifunyenwe yi-Apple, abalawuleki ukufumana inzuzo enkulu, ngoko abaqhubeki ishishini elinenzuzo.
Ngoku, iiflegi ezintsha zenkampani zivumela inkampani yaseCalifornian ukuba yonyuse iirekhodi zayo ezintle. Inyaniso, Kwikota yokugqibela ye-2016, i-Apple yada yathengiswa Samsung, ukuzibeka njengomenzi okhokelayo wehlabathi wezixhobo eziphathwayo.