Ayisiyonto ixhaphakileyo ukusukela oko uTim Cook, kunye nenkampani ayiphetheyo, ngokuqhelekileyo bagxile ekuphuculeni inkampani yabo kwaye bangaboni ukuba abanye benza ntoni, kodwa ngokuqinisekileyo kulo nyaka yonke into ayihambi njengoko bebelindele. Ukucwangciswa kunye nokuhlaselwa kwezinye iinkampani akwenzi buhlungu ngexesha elinje.
U-Cook ugxile kwiinkampani ezihlasela ngokuthe ngqo kunye nobumfihlo bomsebenzisi. Kudliwano-ndlebe lwakutsha nje, i-CEO ye-Apple ichaze ukuba ngakumbi nangakumbi ishishini lenziwa ngedatha yomsebenzisi kwaye le yinto engalunganga kuye wonke umntu, ngoko ke umthetho olawulayo. Oku bekungayi kuba kude kangako. kwaye yile nto kanye uyicelayo.
Ukupheka, njengabasebenzisi abaninzi be-Apple, kucacile ukuba idatha yomntu ayisetyenziselwa ukubonisana nezinye iinkampani, ngoko "imfihlo iqinisekisiwe" kodwa kwangaxeshanye inciphisa umthamo wezinye iinkonzo zayo. Uninzi lweenkampani zanamhlanje zithatha ithuba lendawo esemthethweni ukuze zithathe inzuzo yedatha yabathengi bazo kwaye zenze inzuzo ngokuthe ngqo ngokuyithengisela abantu besithathu.
Ikholamu ye- ixesha icacisa ukuba olu "uqoqosho lwesithunzi" luqhubela phambili kwaye urhulumente waseUnited States akaphakamisi umnwe ukumisa abo baziwa ngokuba ngabadayisi bedatha abathengisa ulwazi lwabathengi babo kubantu besithathu ngaphandle kwento ebathintelayo ekwenzeni oko. I-Axciom, i-Experian kunye ne-Oracle ibonakala phezulu kolu luhlu kodwa kukho iinkampani ezininzi ezithengisa ngedatha efunyenwe kubathengi bazo, kwiimeko ezininzi ngaphandle kokuba bazi.
Enyanisweni, ngo-Okthobha odlulileyo, i-Apple, kunye ne-CEO yayo uTim Cook, sele ithethile kwaye igxeka lo mbandela eBrussels. Kwelinye icala Ezinye iingcali kwintsimi zithi uCook ungumhanahanisi kuba inkampani yeCupertino iqhuba amashishini afana nalawo awagxekayo eChina.. Ngayiphi na imeko, ukulawula ubumfihlo bomsebenzisi kunye noMthetho ayisiyonto iphambeneyo, kodwa kuyo yonke indawo emhlabeni kwaye kungekhona nje kwiindawo apho i-Apple inomdla.
